Wire EMEA
Allwyn Formally Awarded Lottery Licence Te fourth National Lottery licence in the UK has now been officially
awarded to Allwyn as impediments were removed by Camelot and IGT.
A fixed 10-year licence will provide the licensee with a clear period for investment planning and retail charter when the fourth licence commences in February 2024.
UK LOTTERIES
AUSTRIA – Greentube has received a supplier certification from the World Lottery Association (WLA) for its Plurius omni-channel solution. The WLA SCS:2020 Level 2 accreditation further underlines the company’s commitment to security and risk management across its products and systems and will enable it to strike new partnerships with WLA members, comprising the world’s leading lottery operators.
Georg Gubo, COO at Greentube, said: “This certificate demonstrates how serious we take security and risk management and being recognised by the WLA is an important step as we seek to collaborate with leading lotteries such as Loterie Nationale Luxembourg and offer our Plurius solution to new partners.”
Te UK Lottery’s period in limbo has finally ended. Following the decisions by Camelot and IGT to withdraw their respective appeals, and the suspension subsequently being lifted, the UK Gambling Commission has now entered into an Enabling Agreement with Allwyn. Tis means that Allwyn has been officially awarded the fourth licence and we can commence the transition.
Te Gambling Commission said: “Our priority is to ensure a seamless and timely transition to the next licence, for the benefit of participants and good causes. We have begun meetings between the Commission, Allwyn and Camelot as the outgoing licensee, who we are confident will honour their obligations as the current licensee to cooperate in that transition. Te Enabling Agreement will assist both parties in transitioning between licences and provide the framework for implementation.”
Te National Lottery is one of the world’s largest lotteries and since launching in 1994, National Lottery players have collectively raised more than £46 billion for 670,000 good causes across the UK, transforming lives and contributing to the arts, sport, heritage and communities.
SPAIN – Zitro has announced the appointment of Sebastian Salat as International President. “From his new position, Sebastian will be able to focus on Zitro’s international expansion in the European, Latin American, Asian markets, and in the growing digital gaming market,” said Johnny Ortiz, Founder of Zitro (pictured left). “With the strong leadership in Spain of Manuela Jimenez, Vice President of Zitro, Derik Mooberry, CEO of Zitro USA, leading the US and Canadian markets, and now Sebastian, leading the company’s expansion in the rest of the world, Zitro has unquestionably one of the most experienced and prestigious management teams in the gaming industry.”
GERMANY – edict eGaming GmbH, a subsidiary of the Gauselmann Group, and mybet, the operator of online sports betting platforms and slots, are set to work together with immediate effect: under the terms of the partnership, edict will provide its new partner mybet with the popular MERKUR games, delivered via edict’s proprietary Aggregator Solution.
“For many years now, edict and mybet have been among the key players in the German online gambling market – a partnership is simply the next logical step. With mybet, we have a partner that is one of the major established brands on the German sports betting market, and we look forward to being able to offer mybet users our extensive portfolio of MERKUR games”, says Dominic-Daniel Liénard, CEO of edict eGaming GmbH.
P18 WIRE / PULSE / INSIGHT / REPORTS
Allwyn has committed to investment in the National Lottery that is expected to deliver growth and innovation across the National Lottery’s products and channels, resulting in increased contributions to good causes, subject
to the protection of participants and propriety. Key changes for the fourth licence include a new incentive mechanism that ensures the licensee’s incentives and delivery are better aligned with contributions to good causes. Under this mechanism the licensee’s profits will be more closely aligned to the returns to good causes than ever before
It will see a move to an outcomes-based approach, in line with best practice and the National Audit Office’s recommendations. Tis will give the licensee greater responsibility to fulfil its obligations, while retaining the Commission’s power to intervene if they do not
Tere will be a greater flexibility for the licensee, allowing them to more rapidly, and effectively, adapt their offerings to reflect changing technology, consumer safety, regulation and consumer preferences, so long as they meet the licence obligations
Andrew Rhodes, Gambling Commission Chief Executive Officer, said: “We are pleased to have officially awarded the fourth licence to Allwyn following a highly successful competition and the court’s decision to lift the suspension on the award process. I am confident that Allwyn and the key changes for the fourth licence will maximise returns to good causes, promote innovation, deliver against our statutory duties, and ultimately protect the unique status of the National Lottery.”
Italy Amusnet landmark deal with
Lottomatica.it
Amusnet Interactive has signed an agreement with one of the biggest operators on the Italian iGaming market –
Lottomatica.it.
Te provider has a long-term collaboration with
Goldbet.it, the leading casino website in Italy, with a significant online presence and a physical network. Now, Amusnet Interactive strengthens its partnership with GBO Group by adding
Lottomatica.it. Tis deal extends Amusnet Interactive positions on the market and allows to broaden its reach. Te supplier is a perfect fit for
Lottomatica.it gaming content because of its classic casino offering.
Both sides have set high goals and
are determined to make outstanding achievements.
Lottomatica.it already released some of Amusnet Interactive’s top- notch content. Te titles that are already available for the Italian players are: Shining Crown, Royal Secrets, 20 Super Hot, Dice & Roll, Extra Stars and many more.
Alessandro Fiumara, Managing Director Betting & Digital Italy at Lottomatica, commented on the deal: “Tanks to the agreement with Amusnet we will strengthen our gaming portfolio for the Italian online market. Lottomatica relies on innovation, digital and technology to guarantee a complete, fun and safe offer for its customers.”
Italy
CT Interactive has widened its presence in the Italian market through a new partnership with Octavian Lab that will see the global content provider’s games deployed to numerous casino brands. Under the terms of the agreement, Octavian Lab’s online casino partners will now have access to CT Interactive’s catalogue. “Te offered games are proven and loved by players,” stated Milena Tsankarska, Head of Business Development for EMEA at CT Interactive. “We are delighted to have partnered with Octavian Lab. We know their players will love having the chance to play CT Interactive slots titles.”
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