NEXTPredict NYC - October 22-23, 2026 New York
requires more than salesmanship; you need to persuade them that the event itself is inevitable.
Editorial positioning also forms a major part of the strategy surrounding NEXTPredict. Lindh is keen to stress that the company does not intend to act as an advocacy organisation for prediction markets, nor does he want the summit to become an uncritical promotional platform for the sector. “Our role is not to advocate,” he underlines. “Our role is to open the doors for debate.” Lindh repeatedly frames the conference as a space for debate, disagreement and open discussion around where prediction markets are heading and what risks may emerge alongside their growth.
Conversations around consumer harm and speculative behaviour are expected to form part of those discussions, particularly as prediction markets continue attracting scrutiny from regulators and policymakers in the United States. Lindh argues gambling executives may actually understand some of those issues better than parts of the financial sector because gambling has spent years building frameworks around responsible gaming and player protection, while equivalent conversations around speculative investing and day trading remain comparatively underdeveloped. “People lose fortunes day trading,” he says. “Prediction markets will eventually have to engage with those conversations.”
At the same time, Lindh believes the level of institutional interest now surrounding prediction markets means the sector is unlikely to disappear regardless of how ongoing legal disputes around sports-event contracts ultimately unfold in the United States. In his view, the real long-term value of prediction markets lies less in sports betting and more in financial hedging, forecasting and risk management. “Te major institutions are not really interested in sports betting,” he says. “Tey’re interested in hedging.” Major financial institutions, Lindh argues, are increasingly drawn toward that side of the sector rather than sports-event trading itself. Sports contracts may currently dominate headlines, but he believes institutional finance is far more interested in the broader possibilities surrounding risk management and predictive hedging.
Discussion eventually turns toward the wider conference industry itself and how NEXT intends to evolve as its own portfolio grows. Lindh describes successful events as balancing three interconnected pillars: commercial opportunity,
networking and thought leadership. Exhibition space creates the business environment, networking facilitates relationships and unexpected meetings, while strong content gives operators and buyers a reason to attend in the first place. Remove one of those elements, he argues, and the entire balance begins to weaken. “If the content suffers, eventually the operators stop seeing the value,” he says.
Conference audiences have also changed dramatically over the last decade, according to Lindh. He recalls an era when gambling networking revolved almost entirely around nightlife and hospitality, with business deals often finalised informally in bars during the early hours of the morning. Modern audiences are far more diverse in terms of personality, working style and expectations, requiring organisers to think more carefully about how delegates actually experience events.
“Fifteen years ago, everyone just went drinking after the show and did business at one in the morning,” Lindh says with a smile. “Industries are much more diverse now.” Some delegates still prefer dinners and nightlife. Others network through golf, yoga or daytime activities. Some are naturally outgoing while others are not. Lindh believes truly successful conferences are built around recognising those differences rather than assuming every attendee wants the same experience. “At the end of the day, anyone can organise a decent event,” he says. “To organise an exceptional event, you need to understand what different people actually want from the experience.”
Commercial ambition clearly surrounds NEXTPredict, but Lindh insists the most important measure of success extends beyond attendance numbers or sponsorship revenue. What matters most, in his view, is whether the conference becomes recognised as the central meeting point for the prediction markets industry itself. “Te KPI is whether the biggest institutional players in the world recognise this as the place to be for prediction markets,” he says. If that happens, Lindh believes the New York summit will become only the starting point for a much larger global events portfolio built around the sector. NEXT clearly sees prediction markets not as a temporary trend, but as a potentially permanent new vertical capable of supporting its own ecosystem of media, conferences and international business networks. “Tis is just the first step,” Lindh says. “If the industry develops the way many people believe it can, then naturally the global event ecosystem around it will develop too.”
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