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TABLE 2: DEMOGRAPHIC PROFILE OF VISITORS TO MNP Category
Age
18-30 years 31-40 years 41-50 years 51-60 years 61-70 years 71-80 years Limpopo Gauteng
North West, Free State and Northern Cape
Place of residence
Mpumalanga KwaZulu-Natal Eastern Cape Western Cape
Botswana and Zimbabwe Germany
United Kingdom
United States of America Other Europe Rest of world Once Twice
Number of times visited MNP in past year
3 Times 4 Times
5 and more times Below Grade 11 Matric (Grade 12)
Education
3-year diploma/degree 4-year degree
Length of stay Number of people in group Possession of Wild Card?
Postgraduate degree 4 nights 2 people Yes No
Profile 5%
17.3% 20.5% 31.2% 18.7% 7.3%
12.5% 52.8% 3.9%
5%
3.8% 1.5% 7.9% 0.8% 3.1% 1.7% 1.5% 3.3% 2.1%
83.9% 10.4% 3.4% 1.5% 0.8% 1.2%
14.8% 27%
15.6% 41.4% 32.4% 47.8% 70% 30%
Based on the results presented in Table 2, visitors to MNP are predominantly in the age bracket of 51-60 years (average age, 51.7 years), they originate primarily from Gauteng followed by Limpopo and the Western Cape. Visitors to the park are primarily first-time visitors who are well educated as they possess primarily postgraduate qualifications. The visitors to the park stay mainly for four nights, consisting of couples or groups of two and they are loyal South African National Park visitors as 70% of visitors posses Wild Cards.
These findings show a change from the previous study by Van der Merwe et al. (2009) in terms of origin, length of stay and education. Since the Van der Merwe et al. (2009) study more visitors from
A VISITOR PROFILE OF MAPUNGUBWE NATIONAL PARK AND WORLD HERITAGE SITE 940