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PERCEPTIONS REGARDING ETHICAL AND SOCIAL RESPONSIBILITY PRACTICES: AN SME PERSPECTIVE
8 ABSTRACT
The purpose of this paper is to investigate perceptions of SME's in Nelson Mandela Bay regarding ethical and social responsibility practices. To provide a theoretical framework for this research project, a comprehensive literature study was undertaken. Primary data was collected by means of empirical research using the survey method. A self-administered questionnaire was distributed to 150 SME's from the designated population. It appears that extensive research has been done regarding social responsibility and ethical practices in large firms, however little emphasis has been placed on the assessment of social responsibility and ethical practices in SMEs hence the need for this study. It is essential for SMEs to understand the importance of ethics and social responsibility in their daily activities as they often ignore the use of best business practices in creating value for stakeholders. Some general and practical guidelines are also provided for assisting SME's in implementing ethical and social responsibility practices.
KEYWORDS Ethics; Social responsibility; Perceptions; SMEs
Prof EE Smith (Elroy.Smith@nmmu.ac.za) NELSON MANDELA METROPOLITAN UNIVERSITY
Mr R Muller NELSON MANDELA METROPOLITAN UNIVERSITY