This page contains a Flash digital edition of a book.
Getting out more: Older
members who joined for the
social aspect are fi nding they
even enjoy the exercise!
Elderly people, who never thought while numbers in the classes have gone range of more traditional group exercise
they’d use fi tness equipment, are doing up by a third since they started. classes in the evenings.
precisely that. In fact, they’re actually However, while the obvious success A number of BAE staff, who left the
enjoying the exercise as much as the story has been the centre’s appeal to centre due to its run-down nature, have
social side of the classes” – tea and the grey market – almost 20 per cent of returned. But crucially, the general public
biscuits follow the classes, offering an new memberships sold since the refurb has also been drawn to the club; where
opportunity for socialising. have been to older members – this has previously membership was heavily
“For some older members, this is an been done carefully so as not to disrupt weighted in favour of BAE staff, now
ideal time to get out of the house and the BAE members and peak membership the split is fairly equal, with 372 BAE
make new friends,” Shaw continues. This non-BAE members. The new equipment, members and 320 non-BAE members.
social aspect also encourages people to while suitable for older users, is
keep coming to the classes every week. nevertheless appropriate for all user kate godber
Memberships have increased as a result, groups, and the centre also puts on a healthclub@leisuremedia.com
01945 880257
sales@jordanfitness.co.uk
www.jordanfitness.co.uk
Design, manufacture and distribution of:
Free Weights - Dumbells, Discs, Bars
Studio Equipment - Bands, Barbells,
Dumbells, Medicine Balls, Fit Balls
Flooring - Free Weight, Aerobic, Fitness
Performance - Kettlebells, Powerbags,
Plyometric Platforms, Rebounders
Benches - Flat, Incline, Decline
november/december 2009 © cybertrek 2009 Read Health Club Management online 65
healthclubmanagement.co.uk/digital
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76
Produced with Yudu - www.yudu.com