The highest circulating print trade title aimed at Beauty, Nails & Spa Professionals L
Front cover sponsored by The Eyelash Design Company
News The highest circulating trade title aimed at Beauty, Nails, Tanning & Spa December 2016
For further information telephone 020 8500 9028 or visit
www.eyelashdesign-company.co.uk
Features
37 New Year, New Finds The start of a new year is the ideal time to revitalise your treatment offerings and salon surroundings. Take a look at these latest releases to help start 2017 on a fresh note
59
51 New Beauty on the Block We discover which ingredients to keep an eye on in 2017
59 Take Control Take control of your clients’ oily skin with the latest facial moisturisers designed to target this issue
73 Hard Talk Hands are busy this festive season, so toughen up softer nails by reaching for the hard gel.
73
81 Merry Manis! Get your clients into the holiday spirit with festive nail art
91 A Very Berry Christmas This season’s make-up trends are about making a statement with one attribute - whether that can be through statement lips or graphic eyes
incorporating Special Reports
56 Jacquie Slater Writes... Smart business practice should be for life... not just for Christmas! says Jacquie Slater
65 Marie-Louise Coster Writes... Marie-Louise Coster explains the importance of implementing a salon cancellation policy
78 Brand Awareness We uncover the story behind nail brand Moyra, and the vast array of professional products they offer
88 Training Talk We learn more about the training opportunities offered by OPI
96 Making Your Mark Olivia Slack discusses how a carefully devised marketing plan can benefit your salon business
110 In Conversation With... This month Guild News chats to Jennifer Edwards, College Programme Manager for the iiaa
News Regulars
17 Business2Business
27 Spa News
68 Nail News
98 Retailing: Christmas
102 New Products
105 Training
107 Recruitment and Classified Advertising
111 GN Advertiser Index
81 Contributing to Guild News this month…
Guild News has an ABC audited total average net circulation per issue of 18,019 copies*
Guild News is proud to support theHealing Hands Network
91
Marie-Louise Coster is a salon owner and beauty trainer, with 20 years’ industry experience
The publisher has taken all reasonable measures to ensure the accuracy of the information in Guild News and cannot accept responsibility for errors or omissions from any information given in this or previous editions of Guild News or for any consequences arising thereof.
Jacquie Slater is the Corporate Trainer for IDI and Dermalogica
Olivia Slack is Marketing Assistant for Guild Press Ltd
Reg charity: 1080268
healinghandsnetwork.org.uk
(*ABC audit period 1/7/2015 - 30/6/2016) GUILD NEWS 9
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