pre-schooltoys Posh Paws
01268 567 317 |
www.poshpawsinternational.co.uk Posh Paws’ pre-school offering continues to grow with new characters and updated lines across bestselling franchises such as Doc McStuffi ns, Winnie the Pooh, Minnie Bow-toons and Mickey Mouse Clubhouse. Posh Paws has also launched brand new plush products from hit
Disney Junior TV shows. Sofi a the First and her animal friends feature within the range, while Palace Pets have proved popular with pre- schoolers from the TV show as well as the app which has seen over 1.8m downloads, bringing collectability to retailers alongside Posh Paws’ Princess lines. Posh Paws offers key plush lines from Oscar-winning animation fi lm
Frozen as well as other properties to support upcoming cinema releases, including The Muppets, Amazing Spider-Man 2 and Planes 2. Following a successful Toy Fair and the revealing of the plush CBeebies
property Sarah & Duck, Posh Paws has reported that initial readings from Q1 2014 indicate that consumer demand on its social media channels is translating into sales on the high street and online.
HERO product
Our hero product for pre-schoolers has to be our Disney’s Palace Pets plush range. Not only do they have great collectability for retailers that already stock Princess lines, they also work amazingly as a standalone product. Children love animals at a young age and the range includes dogs, cats, rabbits and horses with their own names, characteristics and personalities providing the perfect play mate or cuddle companion for little hands. Lauren Hayward, group brand manager
60 Toyworld
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