NEWS IN BRIEF
WORCESTER SWIMMING CLUB HITS OUT AT PLANS A major swimming club in Worcester has hit out over the shelving of the city’s top- class pool dream, claiming it is a “missed opportunity for a whole generation”. Worcester Swimming Club says it has been left disappointed after the city council revealed it is scrapping an eight-lane option due to a lack of funds. Worcester’s finance chief, meanwhile, has backed the move by saying the city cannot afford to end up with a “liability”.
The council is axeing proposals for a competition standard £13.5m pool at Perdiswell in favour of pursuing a scaled-down six-lane facility. The revised plans will only go ahead though if bosses can strike a deal for a supermarket on the same site, leading to fears it could be scrapped completely at a later date.
£275,000 WILL SAVE DERWENT SWIMMING POOL The future of Derwent swimming pool in Malton, North Yorkshire has been secured thanks to £275,000 from Ryedale District Council.
The pool was granted £90,000 earlier this year for essential roof improvements to keep it in use for the next three years.
Councillor John Clark said: “It is a bit pointless if we spend £90,000 on the roof and then nothing on what is underneath the roof.” The funding will help to secure the future of the Derwent pool up to 31 March 2017, in addition to Pickering’s Ryedale pool. Council leader Councillor Linda Cowling said: “We know exactly what we want and that is two pools. That is what people have said to us and that is what we are going to do.”
www.swimmingpoolnews.co.uk
National Leisure Launches New Consumer Website
National Leisure, the UK’s largest consortium of independent pool and spa professionals, has launched a new website to showcase its own range of products manufactured under its ‘Portland Pool Products’ brand. The new site is consumer facing and is designed to provide a central information source for all the products within the expanding Portland Pool Products range, which currently encompasses pool safety covers, heat pumps, water treatment chemicals and a range of sand filters. Each product has dedicated pages providing comprehensive information on the benefits of buying that particular product and relevant specifications, as well as real- life case studies from members of the public highlighting their experiences buying the products plus a useful list of outlets across the UK where the consumer can buy from.
Ross Morris, Chairman of National Leisure, says: “We’ve now built up a portfolio of products which have been specially selected for inclusion in the Portland Pool Products range, and we needed a website which would be there for consumers to find out as much information as possible on the products and the benefits to them of buying them, as well as providing useful links to dealers across the country so they can easily find out who their local supplier is.”
The job of building the new site was awarded to Doric Marketing, run by well-known industry marketing authority, Dorian Davies. Ross says of the decision: “It’s something we’d planned to do for a while and spoken with a number of companies. Dorian conveyed the importance that whilst the site’s principal focus should rightly
be to inform and give value to a potential buyer, it should also be a productive marketing tool for National Leisure and its members, so that the consumer is encouraged to seek further information which then allows them to get into a relationship with a member and, hopefully, lead to a sale. We’re sure that it will be a great tool for current and future National Leisure members.”
Portland Pool Products 01305 824610
www.portlandpoolproducts.co.uk
Expansion in ‘Site’ for The Tintometer Ltd brand,
The Tintometer Ltd, home of the Lovibond®
has been a familiar feature in Wiltshire for over 127 years. The company is a leading local business, exporting over 80% of its sales, promoting British- made equipment worldwide, and providing significant employment opportunities in the area. As part of further expansion, the company has recently acquired more than three acres of land on Solstice Park, Amesbury, for a new UK headquarters.
Chris Counsell, Managing Director of The Tintometer Ltd, explains: “We have been expanding rapidly over the last two ye ars which has necessitated our occupying several independent units which is not ideal. However, we are keen to stay in this vicinity where the company employs over 65 people from the local
area. This opportunity for land on Solstice Park is the perfect solution to bring the company back under one roof.”
The new building will be ideal for the next generation of leading scientific and technical products which make water analysis and colour measurement not just simple, but also dependable and reliable. In the UK, the company designs and manufactures both colour measurement and water analysis instruments, as well as liquid chemical reagents. The Tintometer®
and development, introducing new techniques to bring measurement and quality control to an ever higher level. The creativity that led to the founding of the company in 1885 continues to enhance the reputation of the Lovibond® name.
The Tintometer Ltd 01980 664800
www.lovibond.com
Group is committed to research
The Lovibond® Management Team with products newly developed in Amesbury – (Left to right) Chris Counsell, Brad Martell, Maja Voss, Marke Reid and Cay-Peter Voss
SPN December 2013 9
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