FOOD & DRINK EXPO REVIEW couple of the exhibitors that caught FMCG News' eye. T
his year’s Food&Drink Expo featuring FarmShop& Deli was a huge success attracting visitors and exhibitors from all areas of the industry. Here are a
The newfive a day
Following its considerable success with theMini Coloured Cones in 2011, Pidy launched something even bigger and better at this year’s Food & Drink show. Imaginative new Veggie Cups have been developed for all those caters wishing to tick every box when it comes to customer satisfaction. Fashioned like cups, but with petal- shaped edges, Veggie Cups canapé shells come in those delightful nursery colours normally associated with little macaroons from French patisseries. There are four varieites in the range all 3cm in diameter, all made from pâte à foncer, and 30 per cent of the ingredients come from pure vegetables. Veggie Cups are initially being sold in boxes of 96 pieces (2 x 48 pieces flow- packed). They can be ordered as a single variety or a mix of 4 x 24 pieces. For more information visit
www.pidy.com.
Protecting our heritage Anewnational directory of farmshops and high street food retailerswas launched
bymealsinfields.co.uk at the Food and Drink Expo. “The concept is very simple really,” said director, Sharon Eason. “No small business can possibly competewith themight andmoney of the supermarkets, but if all those specialistswho provide lovely fresh local foodwere to join together, thenwewould have the budget to create the national promotions that are so important to keep the high streets vibrant.”Great Britain has a history of local delicacies and local recipes tomake themost of that food. Thewebsite is creating an online resource to preserve those recipes.
mealsinfields.co.uk has set out to actively promote farm shops, delicatessens, local butchers, bakers and fishmongers, bringing their skills and knowledge to attention. For more information call 08455196612 or visit
info@mealsinfields.co.uk.
Newappointment
Foodland’s expanding export business took another step forward with the announcement of a tie-up with UK based Serbian specialist Milanovic-Knowles Ltd. The announcement was made in the run up to the Food Expo show where Milanovic-Knowles Ltd was a first time exhibitor showing a range of Foodland’s products. Based in Bristol, Milanovic-Knowles Ltd is promoting the export of high quality products from Serbia as well as facilitating UK business wishing to access the Serbian market. Foodland, based in Belgrade, Serbia, produces high quality natural food products including fruit juices, preserves and spreads. Foodland already exports products to many markets within Europe and America and the UK market is the next step for one of Serbia’s leading food businesses. Serbia is perfectly placed for the production of high quality fruit and vegetables, enjoying fertile soils and an ideal climate. There is a large and highly developed agricultural and food processing industry in the country. Foodland is a leading example providing a variety of high quality natural products without artificial ingredients or preservatives. Commenting on the agreement, Milanovic- Knowles director, Snezana Milanovic was optimistic about the prospects for Foodland's products in the UK. "This is a very exciting time for us and Foodland. Our initial trials have indicated that both the cost and quality of Foodland's range will be immensely attractive to UK customers. There are also gaps in the market where no equivalent product currently exists. One example would be Ajvar which is a very tasty spread based on roasted peppers and enjoyed as an antipasta with bread, cheese and salad or alternatively as a light snack with eggs. I can see a massive demand for this product in the UK." For more information call 07725049738.
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