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Fragrancex.com Inc. 5 Plant Ave Hauppauge, NY 11788 Tel: 718-482-6970 / 888-557-3738 Fax: 718-482-6964 Email:
ron@fragrancex.com Website:
www.fragrancex.com
Sylin Corp. D/B/A Matt’s Incense 35 Enterprise Dr. Bunnell, FL 32110 Tel: 386-446-3118 Fax: 386-445-9284 Email:
incense@mattsincense.com Website:
www.mattsincense.com
COVER STORY Fragrances, Scents
& More! continued from page 74
L&V Creations 5415 NW 161st St Miami Gardens, FL 33014-6124 Tel: 305-430-9700 Fax: 305-430-9708 Email:
kingduey@earthlink.net Website:
www.scented.com
VD IMPORTERS INC. 4960 NW 165th Street - Unit B20 Miami, FL 33014 Tel: 305-620-2006 Fax: 305-620-7545 Email:
tradeoneusa@gmail.com Website:
www.vdimporters.com
Mystical Moments 20387 NW SR 73 Clarksville, FL 32430 Tel: 850-674-4484 Fax: 850-674-9051 Email:
mysticlady@mysticalmoments.com Website:
www.mysticalmoments.com
Veneto Wholesale Inc. 549 NW 28th St. Miami, FL 33127 Tel: 305-572-0150 / 877-335-0005 Fax: 305-438-9050 Email:
salesdpt@ud2006.com Website:
www.ud2006.com
and pops to fl ea market vendors. But according to Linda Simon, founder and CEO of Matt’s Incense, incense sticks and fra- grance oils continue to be the company’s best sellers. “Take the fragrance oils for instance,” says Simon, “the reason these sell so well is because they are a versa- tile product, and can be used in oil warmers, candle making, and even in auto air fresheners.” Just between the two top sell-
ing products, retailers can expect to pay on average $2 wholesale, with an extraordinary markup of fi ve to six times the whole- sale cost. “A minimum order of $50 has been set in place to ac- commodate the little guy,” notes Simon. “Customers can feel free to mix and match whatever they would like in this minimum or- der, as we also offer oil based incense cones, scented rocks, oil diffusers and more.” The com- pany also offers some volume discounts on incense sticks and oils, but Simon explains these are for rather large orders, most likely not in the realm of inde- pendent retailers’ needs. And while Matt’s Incense
is a strong believer in versatile and expansive options, customer service is what has given the com- pany its experiential wisdom. “I started out in retail, and got such poor quality service from some of my suppliers that I decided to become the wholesaler I’d like to
continued on page 79 78 April 2012 INDEPENDENTRETAILER
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