Go Back to www.IndependentRetailer.com COMPANY PROFILE Conklin Fashions


CONKLIN FASHIONS offers 10,000 different products, such as earrings, necklaces, brace- lets, pins, novelty items, body jewelry, sunglasses, and reading accessories available at heav- ily discounted wholesale prices. Offering both generic and name brand department store jewelry, as well as closeouts, Conklin has an enormous line of merchan- dise, highlighted by thousands of different styles of earrings. Most items are available by the dozen, usually with free shipping and a free display. According to owner Jerry Conklin, Conklin Fashions


stands out from the competi- tion because the wholesaler sells its products at such low prices. “Would you fi ll your car or truck with gas at 36 cents a gallon?” he asks. “This is what we do at Conklin Fashions, sell jewelry wholesale for ten cents on the dollar. A lot of the items that we sell, you would normally see in a department store for $15. I sell them everyday for 62 cents. We’re talking less than fi ve cents on the dollar there.” Currently, Conklin Fashions has a liqui- dation sale on a very popular line of children’s jewelry that is marked between four and six


dollars retail. “We’re selling it for 28 cents apiece. If you take some of our department store goods, in eyewear, sunglasses, and read- ing glasses, we’ve got some huge margins that our retailers can’t


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SB110 UA200 $59.95ea. $120.00 MSRP $69.95ea. $79.95ea. $140.00 MSRP $160.00 MSRP


SB111


58 April 2012


INDEPENDENTRETAILER


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