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CATS AND dogs are often seen as an extension of family. People decorate their homes with their kids’ pictures and homemade artwork, but also hang signs or place door topper fi gurines in the likeness of their pet, among the accents in their home, claims Ken Cleveland, owner and presi- dent of KC Creations. Supplying to a market of proud pet owners, KC Creations offers retailers pet inspired giftware and novelty items to meet the needs of such a niche market. Among KC Creation’s newest
offers are its door toppers and leash holders. Simple plaster
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cat designs indicates an emphasis on dog designs, Cleveland adds that smaller breeds of dogs are among the most popular door top- pers and leash holders. But with a wholesale price between $10 and $12 and a suggested retail of $25, retailers will fi nd any of the products a profi table addition to their store. “We require no mini- mum,” notes Cleveland. “Retailers can mix and match any of the items on our site in their order. This helps independents who may not have a large budget.” In addi- tion to the newest product lines,
continued on page 26 INDEPENDENTRETAILER
molds designed and sculpted in the likeness of a dozen cats and 60 breeds of dogs, the company’s door toppers are meant to be a decorative touch to any door or window frame. “Their fl at bottom and back allow them to sit on top of the molding and against the wall,” says Cleveland. “They are more fun than functional, whereas our leash holders serve a purpose outside of their decorative aspect.” KC’s leash holders, also a similarly sculpted plaster item, can be hung anywhere and have pegs to hang your pets leash on.
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