p5-14 News July:p5-14 News June09 12/06/2009 14:38 Page 5
INDUSTRY NEWS
Royal Mail workwear delivers Collegewear Yearbook is a
class act
Fruit of the Loom has launched
a 20-page Collegewear
Yearbook which features the
new hooded and organic
cotton Ts, the sporty
baseball and ringer Ts,
polos, hooded sweats and
jog pants.
There are many
complementary styles for
both male and female
students, all available in
a palette of the most
popular collegiate
colours.
Bob Taylor, Royal Mail (second left) and Sarah Allan of Dimensions Brand manager, Alison
Corporatewear receiving their awards from Jeff Banks (far left) and Bill
Colven (far right) global business director of award sponsors, Invistas
McKenzie, comments:
Cordura Brand.
“Our research shows
a strong and growing
Royal Mail’s uniform manager, Bob Taylor, won the demand for good
Workwear section of The Business Manager Awards at the quality branded
Workwear and Corporate Clothing Show in Birmingham. merchandise from colleges and
The award was presented by fashion designer, Jeff Banks. universities. commitment
The new clothing range, supplied by Dimensions “Students love to wear sweatshirts to minimising its impact on the
Corporatewear of Castle Donington includes emblazoned with their university’s environment, and to making a
improvements made as a result from feedback from name; hoodies embellished with a positive contribution to the
postmen and women out in the field. college sports team crest; polos communities in which it works.
Said Bob: “The new uniform has had great feedback from embroidered with club and society The College Yearbook is in an A5
our wearers and our customers, and it’s really gratifying to logos; and souvenir T shirts format, to minimise post and
have the team’s hard work recognised by industry celebrating Student Union events. packaging costs for direct marketing
professionals as well.” “We are committed to helping our campaigns.
The new range is currently being worn by Royal Mail staff in the Brighton, customers to make the most of the It contains no pricing and no
Redhill and the Thames Valley and will be rolled out to 150,000 colleagues opportunities that exist and to grow contact information for Fruit of the
later this year. their sales into these market Loom, and customers can overprint
The most obvious change was the colour scheme, which is now red and dark sectors.” their company name, logo and
grey. Other changes include patch pockets on trousers, an improved storm- With universities and colleges at the contact details on the back cover.
proof coat plus better cut and improved fabrics. forefront of ethical and Copies are free for Fruit of the Loom
Sarah Allan of Dimensions Corporatewear, who has worked on the project with environmental activism, Fruit of the customers, on request. Email
the Royal Mail team, said: “A lot of hard work and detailed research has been Loom has also introduced its Fruit
marketing.imprint@ftlte.fruit.com"
undertaken to ensure the garments are smart, comfortable and practical as Code, outlining the company’s Imagery:
well as meeting the wearers’ expectations in terms of performance.”
Stay cool with Coldblack
Exchange info on new forum
coated shirt
M&R has announced the launch of The M&R Companies Forums which have
been designed as a platform for those involved in digital textile printing, textile
screen printing, and graphic screen printing.
Now you can keep your cool this summer in And to ensure a positive experience for visitors to its site, the moderators are
edgy black polo shirts featuring Coldblack all veteran industry professionals.
coating, which not only prevents the shirt from The company says that although the forums are hosted by M&R, everyone is
heating up in the sun, but protects the wearer invited to participate, no matter what brand of equipment site visitors use.
from UV rays. Visitors are encouraged to ask questions and share their knowledge.
Women’s and men’s versions (JN 365 and 366) The M&R Companies Forums are at
http://forums.mrprint.com. The site can
are available in silver and black from Daiber’s also be reached through links found on the M&R home page
own brand James & Nicholson, with further
www.mrprint.com and, on M&R’s Digital Textile Printing home page,
garments in the pipeline.
http://digital.mrprint.com/
As dark-coloured garments absorb more warmth
than light-coloured textiles, Coldblack reflects
the visible and invisible part of the light and so
improves the warmth management of the garment. Russell Workwear and
When Swiss laboratory Empa examined the shirt’s performance, the warmth
absorption was 50 degrees less in the Coldblack shirt compared to a Russell Solutions
comparable shirt without functional equipment. Last month, we inadvertently transposed the Russell Workwear and Russell
Tests also showed that a sweating torso in a Coldblack shirt only needed half Solutions pictures in our industrial workwear and bespoke features. Russell
the amount of sweat to maintain normal body temperature. have asked us to point out that this did not give a fair representation of
This does not only aids the wellbeing of the wearer, it also improves the Russell’s garments and their true offering. We apologise for the error. For
performance and concentration. more information about Russell garments visit
www.russellworkwear.co.uk
For more information call 01270 874424 or 874434 or visit or
www.russellsolutions.eu.com/e-textile
www.fusiblesystems.co.uk
www.printwearandpromotion.co.uk July 2009 | 5 |
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