p5-14 News July:p5-14 News June09 12/06/2009 14:40 Page 14
CASE STUDY
Russell jackets a clear
winner at Badminton
The 20 volunteer coordinators at this year’s Badminton Horse Trials had their
work cut out. But Russell came up trumps with a jacket which ticked all the
boxes for visibility, comfort and performance.
Come hail, rain or shine, riders from all volunteers who not only needed to other teams, for example, security. “We were delighted Russell gave us
over the world flock to Britain to stay dry and warm throughout the Decorated by Linela, from Olveston, the opportunity to trial these
compete in the prestigious Badminton event but who also needed to be Bristol, the jacket performed brilliantly jackets and I believe continuous
Horse Trials. highly visible and stay safe. It was compared with previous options. comments from riders and grooms
With 250,000 people attending, 96 especially important for everyone to Anne Johnstrup, chief co-ordinator for meant we weren’t the only
riders and 150 horses, the event is an see them and to know who they were. five years, commented: “For the first admirers.”
unmissable date in the equestrian For this reason, Russell was given the time, this year we had a jacket which The Russell 510M/F Hydraplus 2000
calendar, and this year’s trials, in May, opportunity to provide the jackets for truly met all our needs. The Russell also sports additional product
were no exception. all of the co-ordinators. 510M/F was a fantastic fit, both for features such as articulated elbows
Sponsored by Mitsubishi Motors, the The new Russell 510M/F Hydraplus the men and lady volunteers and kept and raglan sleeves for an active fit,
60th anniversary event took place on 2000 was an ideal fit for the co- us all extremely warm and dry storm flap with rain channel,
the 1,500 acre Badminton Park, ordinators’ needs. Being waterproof, through the entire event. reversed zips and soft touch inner
Gloucestershire. yet breathable, with critically taped “We try many outwear garments collar along with a concealed three-
With the cross-country day being one seams, the jacket enabled the co- claiming to be windproof but this piece hood. Available in black,
of the largest sports days in terms of ordinators to stay warm and dry – not jacket truly lived up to its word. The titanium, classic red, azure blue and
world attendance, Badminton offers only from the elements but from body bright colour and fantastic decoration French navy these jackets are ones
the richest cash prize for an event in moisture, as they were required to allowed us all to be highly visible and to watch.
the world, at £60,000. This year, 13 work for 14 hours each day. therefore made it extremely easy for
nations were represented including The new azure blue colour was people to identify us, extremely For information on the new Intelligent
the USA, Italy, Germany, Australia and chosen for high visibility and could important with 1.4 million visitors Clothing jacket range from Russell,
Great Britain. easily be seen and not confused with present. visit www.jerzeescolours.co.uk
But as with any such event, there is
always a great deal of organisation
going on behind the scenes.
One of these mammoth tasks involves
co-ordinating all the riders, grooms
and helpers, and ferrying them across
the grounds throughout the event,
shuttling between arenas, stabling and
horseboxes.
The shuttle service is continuous,
starting at 6am and finishing around
8pm. This year, it involved 20
Boost for Scottish textiles predicted
The Scottish textile industry is set for the staff had the right attitude to workspace to meet our
a major resurgence in demand for make this a success. So I purchased needs.”
industrial workwear, claims the new the company in 2008 and we’ve Centre manager Keith Hudson
owner of Livingston-based doubled in size during the past 12 said: “Drummond Textiles is
Drummond Textiles. months. typical of the small businesses
Graham Smith has more than 20 “Part of our success lies in the fact that are continuing to expand
years experience working in textile that we are located at Bizspace’s in Scotland during the current
industry, and with the recession Eucal Business Centre and the hands- financial climate by taking
taking the competitive edge off on approach by centre manager, Keith advantage of the flexibility we
imported garments, he was looking Hudson, has helped us form a good provide. This removes the
Drummond's managing director, Graham
for a garment manufacturer that relationship with our neighbours at headache of long term
Smith (left) with Keith Hudson, manager at
Bizspaces's Livingston centre.
could help provide a solution, “And I the centre, who might otherwise have financial commitments, whilst
found to the answer right here in objected to the fact that we work allowing businesses greater freedom capitalise on the weak Pound on
Scotland,” he comments. seven days and week and often have to upsize, downsize or even relocate overseas markets and help facilitate a
“Drummond seemed to be able to to load trucks late into the evening. to meet the demands of their shift back to UK-sourced solutions,
produce garments faster and to a As our business has grown Bizspace market.” which has got to be good news for
higher quality than anybody else, and has been able to provide with larger Graham Smith added: “We plan to local jobs.”
| 14 | July 2009 www.printwearandpromotion.co.uk
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