Menswear 26-42:Layout 1 22/06/2009 09:05 Page 34
MENSWEAR
JUST HOODS MASCOT
Hoodie is now a menswear favourite Show a leg in Craftsmen’s
Once the preserve of the grumpy teenager,
shorts
hoodies are now a popular menswear staple,
largely because of their sheer practicality.
Just Hoods by AWDis is now the most successful
JH001
It is time to get
out the
hoodie brand in the printwear market with three summer
models in the collection firmly aimed at the men. wardrobe.
Available in up to 40 colours, the College Hoodie, Mascot has
an over the head simple style led the way with launched a
enormous market penetration. That has been pair of
joined by the easier to wear zip front Zoodie in Craftsmen’s
the same weight and quality of soft ring spun shorts in a
Avila
Poloshirt
polycotton fabric. light, soft
Launched in January this year it quickly became fabric with
the benchmark in the zip front hoodie sector. many
The third design aimed for men is the heavyweight functional
fabric Street Hoodie which is offered in a more details. These
limited colour range but with a lot more styling include holster
features making it an altogether very upmarket pockets which provide space for different tools.
model. With tool straps on both sides, Mascot’s hammer
Production of these garments is fully WRAP holder can be placed on either side as required
(Worldwide Responsible Apparel Production) by the wearer.
accredited, an important sales feature these days. For more information contact the following A magnet sewn into the top of the holster pocket
This means that every aspect of garment distributors: Pencarrie 0800 252 248; Prestige holds nails, screws and drill bits in place and if
manufacture is monitored from cotton production Leisure 0800 6521234; Ralawise 0800 212180 and they are knocked off they fall into the holster
through to final product for ethical, sustainable Ralawise Ireland 1800 599 599. Visit pocket. To meet the
and environmentally sound practices.
www.justhoods.co.uk demand for
And the beautifully finished fabric of the AWDis durability and
Just Hoods collection makes them the perfect a long life
platform for both printing and embroidery. time the
shorts are
triple
stitched and
reinforced
with
Cordura.
The new shorts can be
Zafra
found in the Mascot Hardwear range,
09349
which is intended for wearers whose
jobs demand long lasting, durable.
Many of the designs come in a soft canvas with
stretch effect for freedom of movement and
JH002
comfort.
The new craftsmen’s shorts come in a range of
colours and can be teamed with polo shirts or
jackets from the same range.
For more information visit
www.mascot.dk
MANTIS WORLD
New tees make a style statement
M105 M104 M200
Mantis has introduced three trendy new tees for Another unique design is
men, all with complementary styles for women. the M200 men’s stretch
Made in sheer jersey, the 100% combed cotton has 360º T shirt, with tone-
a soft feel and a beautiful drape – perfect for on-tone cover stitching
embellishment. detail and in a range of
The crew neck M107 and the V neck M105 feature colour combos, including
a fine rib neckline, self-bound tape and chain stitch deep purple/lilac and
detail across the back neck and shoulders. Choose red/claret.
from some staple men’s fashion colours and earthy This style comes in
tones such as deep charcoal with a contrasting Mantis World’s
light charcoal stitch detail, blue lagoon, camouflage performance fabric Stretch 360° jersey with 5% black, white, red, camouflage green and organic
green and cool grey for the M107, and dark elastane for durability, stretch and comfort. natural).
chocolate for M105. The Mantis World range has grown to include For more information or for details of your
For a bold statement, try the new M109S striped more styles as part of its 100% organic cotton nearest distributor call 0207 224 8991, email
tee in black/red, black/white, classic navy/white and collection, Tender Loving Clothing (TLC). The new
info@mantisworld.com or contact the following
deep charcoal/heather grey. Sizes are S to XL, with men’s organic jersey box tee (M104-TLC) is GOTS distributors: Prestige Leisure 0800 652 1234; UKL
versions for kids aged two to 12 in the Humbugz certified and made from African cotton at Mantis 0800 220955; I.S. Enterprises 01206 798 131 and
(HM109S). World’s partner factory in Tanzania. It comes in Quayside 08456 522 722.
| 34 | July 2009
www.printwearandpromotion.co.uk
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