A
Each EAS begins with a
LEISURE INDUSTRY
different mission but ends with a valuable new collection of industry insights. ANDREAS SIEVERING
CEO, Fort Fun Abenteuerland, Looping Group
EURO ATTRACTIONS SHOW 2017 WHERE THE BUSINESS OF FUN BEGINS
Messe Berlin Exhibition Center BERLIN, GERMANY
CONFERENCE: 24–28 Sept. 2017 TRADE SHOW: 26–28 Sept. 2017
www.IAAPA.org/EAS
This plays perfectly into Euro Attractions Show’s philosophy of the Business of Fun, in which Sievering believes camaraderie and competition can not only co- exist, but actually help his and his fellow businesses flourish. “Our only business is bringing fun into this world,” he states. “So we should exchange and work together, even if we are competitors. This will make us all stronger.”
Experience Europe’s premier event for the leisure, attractions, tourism, and entertainment industry. EAS 2017. September 24–28 at the Messe Berlin Exhibition Center.
OPERATOR’S EXPERIENCE AT EURO ATTRACTIONS SHOW
For Fort Fun Abenteuerland CEO Andreas Sievering, no two visits to Euro Attractions Show are alike, which is precisely why the executive of this small theme park and his team value the annual event so highly. Each EAS begins with a different mission but ends with a valuable new collection of industry insights, connections, and opportunities to access new innovations and technologies rarely available elsewhere to smaller businesses in this industry.
“At EAS 2015 we organized a final meeting for the purchase of two new attractions,” says Sievering. “The year before, we were looking for simulators/5D theatres and we found the best product on the market on the EAS show floor.”
Just as important as the acquisitions the CEO has made for Fort Fun Abenteuerland are the insights he has gathered both as an educational seminar attendee and as a presenter. Each year, Sievering tells us, he reserves the majority of his time for educational seminars, scheduling the rest of his itinerary around the events he finds most intriguing and beneficial to his team.
While every visit is carefully planned, Sievering also leaves enough time for chance meetings and informal networking. “The networking possibilities are perfect,” he explains. “And we are always looking for new and hidden champions.”
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