SHOW REVIEW
developers’ capabilities, in any market, and showcasing the company’s Gaming Ecosystem to maximum effect. Jon Jayal, Chief Executive Officer for Quixant, was full of
praise: “Without doubt, ICE 2020 was our greatest yet. The raft of new product lines and technologies we released here was truly unprecedented in its scale, and this is all down to our tremendously dedicated team. Our offering is unique in its variety, and from the market reception in London, we feel that this revolution will lead to an extremely successful 2020, and beyond.”
CAMMEGH
CT GAMING Revealing its new brand identity after rebranding from Casino
Technology to CT Gaming, the company made a strong statement on its plans for future developments during ICE 2020 with a raft of new product offerings, evoking huge interest from customers and visitors.
CT Gaming demonstrated once again its commitment to creating
diverse, market-attuned gaming innovations by showcasing new multigames, enhanced cabinets from the EZ MODULO line, system solution, rich HTML5 online games library. The products represent the company’s determination to driving the player experience forward through meaningful innovation that caters to customers’ market-specific opportunities. CT Gaming featured several key highlights from across company’s product lineup, including the legendary Mega Jack 2020. The first multigame that left its mark on the industry is returning fully adapted to the new generation of players. The realistic graphics with extraordinary quality, the high quality sound, great effects and improved interface is memorable and makes the playing exceptional. Presented in the EZ MODULO line of slot machines, Mega Jack 2020 evoked an overwhelming interest by customers that led to new commitments for deals and purchases made.
The latest release from the SPEED KING series of mulitgames
was too excellently appreciated and soon will be installed in multitude of gaming floors. With 40 carefully selected titles it meets expectations for exciting play both for operators and clients which explains the interest.
“ICE 2020 was the most successful I can remember,” revealed Andrew Cammegh on the ICE booth in London. “We came to the show brimming with confidence, eager to show visitors the wealth of craftsmanship, innovation and technology that we’ve been weaving together over the last six months. And the show met and exceeded all our expectations.” Visitors to Cammegh’s stand welcomed the launch of the company’s headline-grabbing Billboard 20/20 display system. The new Billboard 20/20 incorporates the latest Billboard controller, which runs Windows 10 in a micro form factor that can be mounted either beneath the gaming table, or discretely installed between the screens themselves. Supported by the newly launched Media Pro, Cammegh’s BillBoard has matured into a market-leading display solution. Andrew added: “The array of wheels at ICE comprehensively
embraced every gaming niche, including live table gaming, electronic gaming terminals, podiums, stadiums and online. The demand for the mini-wheel spiked yet again at the show, with the opportunities it presents for online operators to increase the number of games per hour, not lost on the growing roster of customers.” Cammegh’s exclusive side bet, SpreadBet Roulette, hit the
bullseye in 2019, with deals secured with Playtech to operate the innovative roulette sidebet across its online platforms, while land-based operators through the Novo Unity II platform from Novomatic, secured deals on a weekly basis over the last 12 months as the product built up a massive head of steam leading into ICE. Feedback from players and operators has been universally positive with Cammegh excited to continue to deliver this product and its stable of sidebet solutions into 2020. The suite of Cammegh products hit the absolute sweet-spot of
customer expectations at ICE 2020. The Cammegh team is busy developing the next generation of products and thanks its customers and visitors to the London show for making it the best one ever.
56 MARCH 2020 GASSER
Gasser Chair Company and Gaming Support tied up a new partnership and announced it at ICE. The alliance blends their individual wealth of knowledge, prestige and resources. Gasser is a leader in hospitality and casino seating; Gaming Support provides slot jackpot controllers and bonusing products, gaming equipment, accounting and asset management systems and casino signage. Holland Casinos is one of its major customers. Negotiations began at G2E 2019 and were completed in
November. The deal encompasses Gaming Support’s European network, which includes The Netherlands, Belgium, Luxembourg, Germany, France, Denmark, Spain, Italy, Greece, Sweden and Finland.
Gaming Support will supply, service and stock Gasser seating
products exclusively to its customers. In order to further personalise the sales experience, Gasser will ship products directly to Gaming Support, who will then provide “white glove” delivery service to locations.
SYNERGY BLUE
As the creators of ‘fun you can bet on,’ Synergy Blue let the good times roll at this year’s ICE London show! The skill-influenced gaming company headed to this year’s show with big momentum after the approval of their Nevada gaming license, global expansion of their games, new distribution agreements, trial placements, and more—all within the past year—but the drive didn’t stop there. At the show, Synergy Blue showcased a variety of their wildly
entertaining and innovative gambling experiences, coupling the fun of video game arcades with the excitement of casinos to attract and entertain gamers, gamblers, and a plethora of ICE attendees. Their latest arcade-style gambling game, Joyride Jackpot, brought something new to the floor with traditional arcade driving hardware and realistic racing action. Another highlight was their cowboys and aliens-themed arcade shooter, Lucked & Loaded,
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