Why stop at one? M
So you’re looking to be your own boss with a fra nchise, but did you know that for many, it’s the route to building a business empire… Read about the multi-unit fra nchisees taking the next logical step by launching a second, third, fourt h – and more! – fra nchise territory …
Anytime Fitness
ike Racz owns 50 franchises across a variety of brands within hospitality, retail and
leisure. In 2015, he opened his fi rst Anytime Fitness gym in Gateshead and now runs multiple branches.
What fi rst attracted you to expand your business interests through franchising? The simplicity of the franchise model was a great attraction to me. You’re given a lot of support from the franchisor to ensure your business is a success, which is really valuable when you’re coming into a new sector and have limited knowledge of suppliers, for example.
After starting out in hospitality, you moved into gyms with Anytime Fitness, what was the appeal?
I’ve always been into fi tness and used to be a personal trainer, so it was of huge relevance and interest to me. The opportunity to own and operate an Anytime Fitness club was the perfect way for me to combine business and passion. To be in the fi tness industry you need a certain amount of commitment and self-confi dence, and working with these types of people makes running Anytime Fitness sites a pleasure.
What are the fi tness sector’s
biggest strengths when it comes to operating a franchised business?
The importance of customer relationships and the longevity of your customers. You have customers that will stay with you for years and it’s great that you’re able to nurture relationships with them in
“You’re given a lot of Mike Racz
support from the fra nchisor to ensure your business is a success, which is really valuable when you’re
coming into a new sector”
a way that you can’t in other sectors. The draw of Anytime Fitness is particularly strong, as its name and reputation mean that more and more people search for the brand when they’re considering a gym membership.
Do you have any advice for new franchisees?
Really understand your business. Get funding in place, know your profi t and loss statement and projections inside out, and grill your suppliers and contractors. Second, get a good solicitor, so you’re on top of your lease and all your contracts. Third, do all the training!
anytimefi
tness.co.uk/own-a-gym BUSINESSFRANCHISE.COM 91
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