nvestors shared their perceptions of the UK franchise industry.
looking for in a franchise opportunity to what might hold them back f eveals important insights for franchisors!
THE L A TES T REP OR T S FR OM B US INES S ES IN FR ANC HI S ING NEWS&TRENDS
phic are looking at control their future and y of life. Franchising offers this.
A new generation of franchisees
The Franchise Exhibitions and
BusinessesForSale.com recently conducted a joint survey that revealed interesting new data about the age range and opinions of potential franchise investors Out of 335 respondents, 35% were
loyment status
ng franchisees and ndents indicates g appetite amongst pand their business nchising.
between the ages of 25 and 34, and 32% were aged between 35 and 44. This is a marked development on what has traditionally been considered a demographic in middle age – nearly 70% of prospects surveyed were a relatively young age group of 44 and under. Gen X and millennials and are actively turning to the franchise model, suggesting it presents a logical, viable route towards fi nancial security and stability. The survey also drew conclusions on the franchisor-franchisee dynamic. Most
respondents said a healthy relationship with the franchisor was 'very important', with the majority stating a franchisor’s commitment to the network succeed is a brand’s most attractive benefi t. An interesting insight revealed that
48% of respondents believe a brand’s commitment to corporate, social, and environmental responsibility is a key
18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+
factor when deciding which franchise to invest
in.This refl ects consumer concerns verifi ed by a report by PWC*, where 83% of consumers believe companies should actively employ ESG (Environmental, Social And Corporate Governance) best practices. For the full survey data, visit
businessfranchise.com/news
Unemployed Employed
New Tim Hortons franchise model for the UK
ationship with a franchisor is mportant to prospective franchisees
Tim Hortons the Canadian, beverage-led QSR brand has announced plans to launch a new franchise model in the UK to expand its current portfolio of 75 restaurants. The cult Canadian brand, famous for its signature coffee, value breakfast items, made-to- order sandwiches and freshly baked donuts and ‘Timbits’, has created a refi ned operating model and robust infrastructure that the team is confi dent will help to expand the business through both drive-thru and high-street restaurants. Kevin Hydes, Chief Commercial
Offi cer of Tim Hortons franchise in the UK, said: “The reception here has been nothing short of extraordinary.
Neutral Disagree
quality range of beverages, donuts and made-to-order food has been our main priority, and now we also want to take that to more local communities across the nation at pace. “We continue to see high consumer
demand for the brand, with every opening exceeding commercial expectations, so we are confi dent that our strong market position and unique customer proposition of a beverage- led, quick-service restaurant, will be of huge interest and provide commercial
Strongly disagree
BUSINESSFRANCHISE.COM 9
value to our partners.” Founded as a single location in
Canada in 1964, Tim Hortons now has more than 4,700 system wide restaurants located in Canada, the United States, and around the world.
The brand has only grown in demand thanks to the support of loyal fans and excited newcomers ever since we opened our fi rst restaurant in Glasgow back in 2017. “Serving our guests the highest-
Business Owner (Self Existing franchise Recently made redun Student Retired
NEWS&TRENDS
*“Beyond compliance: Consumers and employees want business to do more on ESG”
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