FRANCHISEFOCUS
trong home off ice support and proen pra ctices make focusing on deliering the best product and customer eperience eff ort less
Premium Quality What makes Mary Brown’s so successful? Some say it’s the premium local ingredients, while others point out that the company cooks in small batches and uses proprietary cookers to seal in the juices. Still others say it is the incredible hospitality you’ll experience at every location. But in the end, it takes just one bite to taste the difference. According to Hadi Chahin, Mary Brown’s
President and COO: “We are passionate about our handcrafted product which delivers on our promise of the most delicious, best-tasting chicken. Our product is made using premium, local sourced ingredients and uncompromising standards. Our chicken and potatoes are hand cut, marinated, breaded and cooked at every store, every day. "A delicious menu and genuine hospitality – that's what we are."
Focus on franchisees While all this is true, franchisees would point to how Mary Brown’s focuses on providing them with the tools and support they need to be successful. Want proof? Mary Brown’s Chicken has won the Canadian Franchise Association Franchisees' Choice Award for an incredible 12 consecutive years!
Testimonial: “Strong home offi ce support and proven practices make focusing on delivering the best product and customer experience effortless.” - Russel & Nazreen Pacheco, Franchisees
Chahin also credits Mary Brown’s Franchisees with the brand’s longevity. He says: “They are at the heart of our brand and bring the brand to life across Canada – and going forward – across the globe.”
No matter if it is the franchisees, cooking
methodology or incredible hospitality (or all of these!), the results speak for themselves:
Canadian Franchise Association’s Franchisees' Choice Award 12 years in a row
Canada's Best Managed Companies, Gold Level, 2019-2022
Voted #1 ‘Best Canadian Fast Food Chain’ 'Big Mary' named Canada’s Best Chicken Sandwich, Daily Hive
Canada’s Best Chicken Restaurant, Daily Hive 17 Consecutive Years of Same Store Sales Growth
Looking to the Future What will the next few years bring for Mary Brown’s Chicken? “More growth and more innovation,” Chahin says. “But we won’t lose sight of what makes Mary Brown’s special. A delicious, handcrafted menu and genuine hospitality are who we are – and always will be.”
Mary Brown’s Chicken is seeking master/area
franchisees. Are you ready to be part of its success story?
MARY BROWN'S CHICKEN Quick-service restaurant
ukfranchising@marybrowns.com
marybrowns.com
BUSINESSFRANCHISE.COM 45
Investment level: £100k+
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