Spotlight Franchise
H
ome Care Preferred was launched in January 2012. Six years down the line it has remained a profitable and innovative homecare agency
and is generating nationwide interest with its franchise offering.
Company values Along with Home Care Preferred’s innovative approach, the company’s values have contributed to its success. The team pride themselves on providing quality service, and delivering that service with passion, integrity, honesty and commitment to equality. These values allow Home Care Preferred to operate a responsible and reputable business, one that is well known in the local community.
Industry-wide recognition Home Care Preferred’s commitment to its values has been met by industry-wide recognition with various awards. It has sought accreditation with the British Franchise Association to show that it is committed to ethical franchising and complies with industry standards.
Part of the community For the last five years, Home Care Preferred has held its place at the industry’s cutting edge and uses new technologies to improve workflow, which ensures that more time can be dedicated to its clientele and team members alike. Home Care Preferred is one of the few in the sector to use a multifaceted marketing strategy right from the get-go. As a consequence, the company has become an integral part of the community where people visit, not just for care services and equipment, but also advice and sometimes a cup of tea.
Growing sector The UK homecare market continues to grow, and is projected to do so over the next few years. More and more people are seeing the benefit of remaining at home,
and with care home beds full, the market demand will continue. Home Care Preferred is in a prime position to help offer business owners a way into this exciting sector.
Support and expertise Franchise business owners will receive many benefits from joining Home Care Preferred. These include some of the best available training and support in the industry, access to over 40 years of sector- specific knowledge, becoming part of a well-connected business, and receiving advice and support in business processes, recruiting, premises sourcing and support for the duration of your venture. Home Care Preferred’s franchise team has hand- picked territories across the UK using its extensive knowledge of the market. As a new franchise offering, there are territories still available with Home Care Preferred but doubtless won’t be for long!
Ready for a challenge Owning a Home Care Preferred franchise is for people who are ready to be challenged and are looking to own a business in a rewarding sector. Attractive profit margins can be achieved using tried-and-tested strategies that the team will help you implement. To be considered for a franchise business, you will need £95,000. Home Care Preferred enjoys good relationships with major banking groups, who are often willing to lend up to 70 per cent of the total capital required. As this is a business investment, no previous experience in the care sector is required.
Each franchise owner will also need to demonstrate personal attributes, values and a passion for the industry. Home Care Preferred will provide all training, knowledge and support needed to open the business. The head office, based in North London, works individually with each franchisee to help them achieve the best possible results and ensure that each franchise venture operates profitably and successfully.
franchise@homecarepreferred.com April 2018 |
BusinessFranchise.com | 69
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