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After two years in Manchester, The Lego Show is moving to London in May with its biggest show ever. The Lego Show will be held at The O2 in Greenwich
@toyworldmag UK’s largest Lego exhibition heads to The O2
from the 9th–11th May 2014. The three-day show will be the largest display of fan models in the UK and is the only show in the country to feature the best Lego fan builders and professional Lego artists. Warren Elsmore, director of The Lego Show 2014, said:
“Following a fantastic couple of years in Manchester, we had a lot of fans keen for us to bring the show to London. The O2 is the perfect venue for us and we’re looking forward to an amazing show. 2014 is a big year for Lego toys and with the release of the Lego Movie in February this will be a celebratory occasion for all fans of Lego.” Tickets are now on sale and a family can save money and guarantee entry by buying their ticket in advance. Further information and advanced tickets are available from
www.thelegoshow.com and
www.axs.com.
Mega Brands announced as number one in junior construction
Mega Brands has kicked off 2014 with a triple celebration, as it was revealed that last year the toymaker held the title
of number one in Junior Construction, maintaining its position as number one Junior Construction Manufacturer, number one Junior Construction Item and number one Junior Construction Brand. This latest win has seen the Mega Bloks First
Builders Big Building Bag (60-piece) keep hold of its position as the number one Junior Construction Item for the seventh consecutive year, since 2007. Last month also saw Mega Brands unveil a brand new microsite for parents, featuring its expertise in child development and construction play patterns. Now live at
www.parents.megabloks.com, the microsite contains articles, activities and product recommendations.
news
Letterbox brand acquired by Mulberry Bush
The retailer Mulberry Bush acquired the Letterbox brand, web address, customer base and supplier information from the Tobar Group. The acquisition went into effect from the 31st
October 2013, and Jonathan Copeland, managing director of Mulberry Bush, commented: “Mulberry Bush is pleased to welcome Letterbox customers shopping for traditional and wooden toys. Mulberry Bush has acquired the Letterbox brand and has a fantastic selection of toys for boys and girls of all ages. Many of the former Letterbox suppliers have been keen to make contact with us, and our existing suppliers are pleased at the anticipated growth for us.” You can fi nd more information on the acquisition on Mulberry Bush’s website here: www. mulberrybush.c
o.uk/letterbox.aspx.
Revell set to grow the Hobbico brand in the UK
Revell GmbH will handle sales and marketing of Hobbico products within the UK, effective immediately. Thomas Randrup, country manager UK and Ireland, Revell GmbH, said: “It creates an enormous opportunity for our company and our employees. The strength of the Hobbico brand in the RC hobby sector will benefi t us enormously in a competitive UK retail market. Hobbico has vast experience and know-how in this area, as well as a strong product range with worldwide recognition which we will integrate into ours.” A dedicated sales team has been employed to manage the Hobbico product range.
The In Thing goes into administration
According to a message on The In Thing’s website, the company has gone into administration and is being managed by Ben Woolrych and David Thornhill, who were appointed joint administrators on 6th February 2014.
The Joint Administrators act as agents of the company, without personal liability and are licensed in the United
Kingdom by the Institute of Chartered Accountants in England and Wales. The In Thing declined to comment.
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