INTERNATIONAL CONSUMER
MAGAZINE OF THE YEAR
Top Gear
BBC.Magazines
With great content, powerful covers and a strong international
brand, Top Gear demonstrates how a UK magazine can cut through
cultural barriers and engage a truly global audience. In 2008, the
magazine expanded into new continents, with launches in Europe and
Australasia smashing their predicted circulation targets, and became
the biggest motoring title in the world, selling over one million copies
every month. The magazine also expanded its Asian portfolio with
a licence in Hong Kong, and powered into leading positions with its
existing licences in the Philippines, Romania, Bulgaria and Russia. In
2008, revenues exceeded £1 million for the first time, providing 60% of
the licensing revenue within BBC Magazines.
Covering over 50 territories and 15 different languages, the Top Gear
portfolio has increased from less than five international editions
in 2004 to an impressive 23 today. The judges said: “Top Gear has
shown consistent brand values across its network, with exceptional
circulations for new launches in a difficult period for the motoring
industry.”
The Shortlist
The Sponsor
Boat International - Boat International Media
DHL Global Mail is
Car - Bauer Media
delighted to
sponsor the PPA
FHM - Bauer Media
Award for
International
Mother & Baby - Bauer Media
consumer
magazine of the
year. As the mail
service partner of
choice to the
publishing
industry for the
past 30 years, we
are proud to carry
all of the
nominated
publications to
their readers
around the globe.
For more
information,
contact
publications@
dhlglobalmail.co.uk.
35
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55