COMPANY PROFILE
Circling the
square H
istorically Samsung HVAC has sat within the Samsung Consumer Electronics division of Samsung Electronics. In 2012, Samsung HVAC was transferred to the enterprise business division of the UK, with a focus on selling to the B2B market. Following this, a strong network of sales representatives and distributors was built up to specify, design, train, stock, sell, and support Samsung air conditioning products. At the end of 2016, Samsung Electronics announced the Samsung Electronics Air Conditioner Europe division (SEACE) which began operating in April 2017. SEACE is a dedicated sales
Qamar Khan
Qamar Khan is an account executive responsible for managing the UK Distribution partner network. He has worked for Samsung Air Conditioning since 2013, most recently in pre-sale applications support.
Samsung has been a key player in the UK air conditioning market for many years. Here we take a quick snapshot of where the company is and where it’s going.
offi ce for air conditioners in Europe, expected to solidify the sales activities which have been previously operated by each offi ce across 17 European countries.
Samsung is passionate about continuously evolving products in order to off er the latest technology to customers. The research and development team is always working to deliver products to the market that off er customers and businesses the best heating and cooling solution possible.
Paul Price
The greatest challenge that Samsung has overcome is challenging the market perception to look beyond traditional 4way cassette units and change direction by moving forward with new circular units. Samsung challenged the norm with the launch of its 360 Cassette.
Unlike previous traditional air conditioning units, the cutting-edge design of the bladeless 360 Cassette delivers a zero angle airfl ow,
Stewart Roberts Stewart Roberts is London business
Paul Price is technical manager for Samsung Electronics Air Conditioning and Heat Pumps. Mr Price has been with Samsung since April 2017.
His previous work history includes Gallant Air Conditioning, where he acquired extensive experience of Samsung Air Conditioning products.
development manager for Samsung. He joined the team this year and his role combines business development with supporting consulting engineers and corporate end users. Mr Roberts will also be supporting selected direct installer accounts in London, Berkshire, Buckinghamshire, Hertfordshire and Essex.
18 January 2018
www.acr-news.com
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