POWERSPORTS & UTILITY VEHICLES
Current as of August 23, 2012 Powersports Seminars
Free SEMA Education Institute Sessions to Attend During the 2012 SEMA Show
Powersports Online Sales: Profit From Internet Sales Even If You Don’t Sell Through Your Website
Wednesday, October 31. 9:30 a.m.– 10:30 a.m., LVCC, N252 Speaker: Bob Kay, Partner at Biker Pros & North American AMD Bureau Chief
Labor is your highest margin, so keeping the service department busy is critical to profitability. In this infor- mative session we will cover reducing non-inventory surcharges, reducing warranty claims, selling parts for completion/ addi- tion and building relationships for future business.
5 Steps to Profit From Custom Bike Shows
Wednesday, October 31. 11:00 a.m.–12:00 p.m., LVCC, N252 Speaker: Bob Kay, Partner at Biker Pros & North American AMD Bureau Chief
Local, regional or national custom bike shows can be used to further your market- ing and sales objec- tives of greater brand
awareness and lead generation. When orchestrated correctly you can expect additional accessories, parts and bike sales. Utilize your dealership, the event and online media to get your message out and build relationships with your customers and prospects.
Where the Money Is: The Next Generation of Powersports Enthusiasts Are Here Now Wednesday, October 31. 1:00 p.m.– 2:00 p.m., LVCC, N257 Speakers: Jeff Najar, Partner at Biker Pros & North American AMD Bureau Chief; Chris Callen, Editor, Cycle Source Magazine; Keith Ball, Editor,
Bikernet.com
Understanding and connecting with the next generation of power- sports buyers keeps the sport alive and healthy. How can you utilize your assets to connect with them locally and nationally? What you have is what they want and we will give examples of how to build a relationship to keep them interested and coming back to buy from your powersport dealership.
SEMA Exhibitors Leverage Powersports Market Opportunities
Low-Cost Kiosk Program Effectively Connects Exhibitors With Powersports Buyers
SEMA Show exhibitors that manu- facture powersports products will be able to quickly, easily and affordably connect with thousands of buyers who are specifically seeking products for motorcycles, dirt bikes, UTVs, ATVs or side-by-sides. Through the Manu- facturer Kiosk Program, an exhibi- tor with a booth in another area of the SEMA Show is eligible to host a kiosk that will be located in the Pow- ersports & Utility Vehicle section of the Show.
“The kiosk program was introduced in 2011 to assist many traditional SEMA Show exhibitors that have branched out into the powersports market,” said Peter MacGillivray, SEMA vice president of communica- tions and events. “The kiosk program allows these exhibitors to showcase their powersports lines in the Power-
The Auto Moto ...........................37041 AutoTrader Classics .......................37076 BCS International.........................38015 Changzhou Wonsh Ramp Industry Co. Ltd.......38021 Classic Accessories Inc.....................37032 Flair Hair ...............................37055 Global Vision Eyewear .....................36075 GLX Helmets ............................36071 HMC Industries Inc. .......................36069 HP TEC ................................37072 IMMI/CargoBuckle ........................36039 Jiangsu RC Import and Export Co. Ltd..........37077 Kolpin Outdoors Inc........................37041 Lazer Star Lighting Products ................36017 MotoBatt ...............................37038 PRP Seats ..............................36065 Rage Powersport Products..................36043 Restyling Magazine .......................36077 Rocky Mountain ATV MC ...................36079 Schumacher Electric Corp...................37070 Scott Jacobs Studio.......................37064 Steering Corp. ...........................37028 Tanom Motors LLC........................36057 Trophy Kart LLC..........................36025 Trucking Times Work Play & SUV .............36029 Vertically Driven Products ..................36033 Yiwu Xibeihu Special Vehicle Co. Ltd...........37031 Yukon Trail Inc. ..........................37017
the SEMA Show each year, one in four indicates that they are interested in powersports products. As a result, a dedicated Powersports & Utility Vehi- cle section was introduced in 2010. “Because the SEMA Show repre- sents all segments of the automotive parts and accessories industry, it’s the ideal venue for businesses to discover new trends and identify new markets,” said MacGillivray. “The powersports market is closely tied to many of the SEMA Show’s core segments. As a result, many exhibitors and buyers have expanded and found great success in the area.”
Through the Manufacturer Kiosk Program, an exhibitor with a booth in another area of the SEMA Show is eligible to host a kiosk that will be located in the Powersports & Utility Vehicle section of the Show.
sports area of the Show floor. Mean- while, they are able to maintain their primary booth location and focus on
other products. It’s like being in two places at once.”
Of the 60,000 buyers that attend
For only $499, manufacturers can host a kiosk that will be located in the Powersports & Utility Vehicle section in upper South Hall, apart from their primary booth in the Show. The kiosk will display the company branding and marketing materials. Exhibitors may also showcase their product the way it is intended to be used by displaying a motorcycle, dirt bike, UTV, ATV or side-by-side in front of their kiosk. To learn more about or to register for the annual trade-only event, visit
www.SEMAShow.com.
SEMA Show Daily 57
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100