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COLLISION, REPAIR & REFINISH


Current as of August 23, 2012


Executive Interview: Aaron Schulenburg, Executive Director, Society of Collision Repair Specialists (SCRS)


BodyShop Business Editor Jason Stahl sat down with SCRS Executive Director Aaron Schulenburg prior to this year’s SEMA Show to discuss what’s in store for collision repairers in Las Vegas.


BSB: This is the third year for the Repairer Driven Education (RDE) sessions. What is your general feel for RDE this year as far as attendance numbers and how it has been received? Schulenburg: The general feel so far has been fantastic. I think it’s going to be bigger and better, and I think we’re building momentum. As of late July, the early registration numbers were up almost 300% over last year, and I think that reflects a couple things. I think it shows the caliber of the courses that we’ve had for the past two years and the lineup this year. I think it also reflects the familiar- ity people now have with RDE. Two years ago, this was an event with a brand- new format that the industry was kind of figuring out, and I think this year, the industry has decided earlier that, “Hey, this is where we want to be.” We’re seeing a lot of companies wanting to support it, and we’re continuing to receive great support from a lot of our existing sponsors. Content-wise, I think everyone can expect information that once again is relevant and can provide tangible benefits to people who can return home from the Show and apply what they learned to their businesses.


Continued on page 50


ABRN. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11000 AFC Finishing Systems . . . . . . . . . . . . . . . . . . . .11128 Alcoa Fastening Systems. . . . . . . . . . . . . . . . . . .10747 Alkemia Refinishing. . . . . . . . . . . . . . . . . . . . . . .11346 ALLDATA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11233 Amerex Corp.. . . . . . . . . . . . . . . . . . . . . . . . . . . .11130 Anderson Art Works . . . . . . . . . . . . . . . . . . . . . . .11113 Anest Iwata-Medea Inc.. . . . . . . . . . . . . . . . . . . .10825 AOM Spray Equipment. . . . . . . . . . . . . . . . . . . . .11318 ARIA Tools Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . .10849 ASE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11367 Astro Pneumatic Tool Co.. . . . . . . . . . . . . . . . . . .11039 Audatex, a Solera Co.. . . . . . . . . . . . . . . . . . . . . .11265 Auto Data Vin Labels . . . . . . . . . . . . . . . . . . . . . .11042 AutoTrader Classics . . . . . . . . . . . . . . . . . . . . . . .11215 Axis Performance Coatings . . . . . . . . . . . . . . . . .11216 B&B Blending . . . . . . . . . . . . . . . . . . . . . . . . . . .10672 Beugler Stripers. . . . . . . . . . . . . . . . . . . . . . . . . .11326 Blair Equipment Co.. . . . . . . . . . . . . . . . . . . . . . .10828 Bonding Solutions . . . . . . . . . . . . . . . . . . . . . . . .10855 California Autobody Association . . . . . . . . . . . . . .10781 Car Bench America & Infinity 3-D Laser Measuring . . . . . . . . . . . . . . . . . . . .11147


Repairer Driven Education Schedule


Tuesday, October 30, 10:00 a.m. –12:00 p.m. RD2012 Industry Issue Session: Is New Vehicle Technology Endangering Your Business? (Kim Hazelbaker, Highway Loss Data Institute)


Tuesday, October 30, 12:30 p.m.–2:30 p.m. RD1 Hybrid Power & Platforms (David Gruskos, RAE Inc.) RD2 Marketing: More Customers, Sales & Profi ts (Frank Terlep, Summit Software and Mobile Solutions)


RD3 Monetize Your Opportunity: The Benefi ts of Business Diversifi cation (Tom Myroniak, SEMA)


Tuesday, October 30, 3:00 p.m.–5:00 p.m. RD4 Learn How to Make Sense of OEM Repair Information (Tom McGee, ALLDATA)


RD5 Change the Way You Think at a CORE Level (Bill Park and Dr. Byron Bissell, MpowerU)


RD6 Numbers You Can Take to the Bank: Measuring and Improving Performance (Tom Hoerner, BASF)


Wednesday, October 31, 12:30 p.m.–2:30 p.m. RD7 Paint Shop Throughput: A Quick Changeover Approach (Robb Power and Brett Bialowas, PPG Automotive Refi nish)


RD8 Marketing to Consumers–Supporting Customer Pay Sales Efforts (Steve Trapp, DuPont Performance Coatings & Robert Rick, Gates Business Solutions)


RD9 Understanding Design-Based Repairs (Richard Perry, Chief Automotive)


Wednesday, October 31, 3:00 p.m.–5:00 p.m. RD10 Going Green Doesn’t Have to Be Expensive (Steven Schilling, GRC-Pirk Management)


RD11 Dedicated vs. Universal Fixtures: The Pros and Cons (Shawn Hart, Car-O-Liner)


RD12 Lean Flow Concepts: Improve Your Hours Completed Per Day (Steve Trapp, DuPont Performance Coatings


& John Sweigart, The Body Shop) Continued on page 52


Car-O-Liner Co. . . . . . . . . . . . . . . . . . . . .10639, 10655 Car-Part.com . . . . . . . . . . . . . . . . . . . . . . . . . . . .11132 C.A. Technologies. . . . . . . . . . . . . . . . . . . . . . . . .11382 Cebotech USA . . . . . . . . . . . . . . . . . . . . . . . . . . .10753 Cecil Muggy. . . . . . . . . . . . . . . . . . . . . . . . . . . . .10884 Celette Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11171 Collision Equipment Group. . . . . . . . . . . . . . . . . .11261 Col-Met Spray Booths . . . . . . . . . . . . . . . . . . . . .11239 Cumberland Products . . . . . . . . . . . . . . . . . . . . .11251 DEG. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10785 Delta Kits Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .10660 Dent Fix Equipment . . . . . . . . . . . . . . . . . . . . . . .10820 Dezhong Auto Parts Manufacturing Co. Ltd. . . . . .10771 Dura-Block . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10851 Eagle Abrasives . . . . . . . . . . . . . . . . . . . . . . . . . .10947 Elcometer Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .11220 EURO Spray Technology. . . . . . . . . . . . . . . . . . . .11060 Evercoat, an ITW Company . . . . . . . . . . . . . . . . .10869 Extractor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11361 E-Z Mix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11377 Fandeli Coated Abrasives. . . . . . . . . . . . . . . . . . .10872 Farecla Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11328 FBS Distribution Co. Inc. . . . . . . . . . . . . . . . . . . .11177 FenderBender . . . . . . . . . . . . . . . . . . . . . . . . . . .10767 Filmtech Automotive . . . . . . . . . . . . . . . . . . . . . .11231 Fisheye Filter . . . . . . . . . . . . . . . . . . . . . . . . . . . .10664 Fit-Ear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11164 Garmat USA. . . . . . . . . . . . . . . . . . . . . . . . . . . . .10733 Gema. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11281 Gerson Co.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11161 GlasWeld . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10779 GLE Enterprises LLC . . . . . . . . . . . . . . . . . . . . . .10868 Global Finishing Solutions . . . . . . . . . . . . . . . . . .10861 Goff’s Enterprises Inc. . . . . . . . . . . . . . . . . . . . . .11100 GoJAK/Zendex Tool . . . . . . . . . . . . . . . . . . . . . . .11051 Gold Touch Inc. . . . . . . . . . . . . . . . . . . . . . . . . . .11109 Goliath Carts . . . . . . . . . . . . . . . . . . . . . . . . . . . .11125 H&S Autoshot . . . . . . . . . . . . . . . . . . . . . . . . . . .10876 Hedson Technologies. . . . . . . . . . . . . . . . . . . . . .11117 Herkules Equipment Corp. . . . . . . . . . . . . . . . . . .10717 Hi-Tech Paintless Dent Removal . . . . . . . . . . . . .10866 Hope Global/Schlegel Buffing Pads . . . . . . . . . . .11068 hyStik Adhesive Tape. . . . . . . . . . . . . . . . . . . . . .11045 I-CAR. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11083 Induction Innovations Inc. . . . . . . . . . . . . . . . . . .10723 Infratech . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11227 Innovative Tools & Technologies. . . . . . . . . . . . . .10955 Insurance Auto Auctions . . . . . . . . . . . . . . . . . . .10661 International Epoxies & Sealers . . . . . . . . . . . . . .11264 Island Clean Air . . . . . . . . . . . . . . . . . . . . . . . . . .10713 KBS Coatings. . . . . . . . . . . . . . . . . . . . . . . . . . . .11243 Killer Tools. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10853 Lancer Insurance Co.. . . . . . . . . . . . . . . . . . . . . .10870 LDPI Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11221 LKQ Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11009 Martech Services Co.. . . . . . . . . . . . . . . . . . . . . .11133 Martin Senour Paints/NAPA . . . . . . . . . . . . . . . . .10631 Martin Tools. . . . . . . . . . . . . . . . . . . . . . . . . . . . .10773 Matrix Wand 3-D Blueprinting System . . . . . . . . .10777 MAXIMA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10673 Mercantile Development Inc. (MDI) . . . . . . . . . . .10943 Continued on page 52


SEMA Show Daily 49


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