education Professionally Speaking...
Kris Bulla Technical Editor
elevate the item, person, or service being de- scribed. It can apply to many different things. Here are some great examples: Professional Tools — These have extra fea-
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tures, are made more durable to endure abuse in a work environment, or have greater capacity and precision than standard tools. Professional Services — Whether it is dry cleaning, catering, or accounting, a professional in these areas is expected to abide by indus- try standards and have appropriate licensing or certification to be performing in that role. Cer-
he word “professional” is used to describe a certain level of service, attention to de- tail, precision, or other characteristic that
tation before the services are rendered builds your confidence in their honesty. Professional Athletes — These people want to excel at their craft. Running, swimming, play- ing soccer or football — they want to be the best is what they want to do. They will analyze their performance tirelessly to make the adjustments to their technique and game plan to achieve bet- ter results, higher scores and bigger contracts. If you take a look at the things above, each one can apply to your shop, your business, and your industry. Let’s look at how you can use examples like these to improve your shop. Professional Tools — Meters, hand tools, power equipment and even references like the
Remember, customer perception and industry and MECP recognition start with you. If the members in this industry do not act like top-notch professionals, how can we expect the public to regard us as such?”
tain procedures and equipment will be used to perform these services that will certainly meet or exceed minimum standards in each industry. Service Professionals — The presentation you get with most professionals is neat and clean. Uniforms or company labeled apparel lends credibility to their business, and having the tools, equipment and products required for the job make the service more efficient and orderly. Stating prices, warranties and other documen-
60 Mobile Electronics November 2012
MECP Study Guides will allow your technicians to work more efficiently and comfortably. But it will also give a very professional appearance to the customers dropping of their new car for a new sound system. Having these tools and equipment neatly organized and clean gives a great indication of your attention to detail. Professional Services — Adopt standards that
prevent mistakes in installation, create good flow in and out of your store and make your business
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