This page contains a Flash digital edition of a book.
CONSUMER PREFERENCE


Consumer Preference: Security and Safety


The latest “Buck Rogers” desired feature for car alarms? Inductive charging, say respondents. Plus, voice-based controls get a shaky grade.


Where respondents live:


Pacific Northwest 6%


Western 26%


South Central 8%


Brandmotion Curb Alert Pro brandmotion.com


Notable: Protects the front fascia by telling the driver when to stop; distance alert can be customized from 8 to 28 inches; advanced power management system prevents battery drain. Comes with a 3-year/36,000- mile warranty. MSRP: $259.


Midwest 30%


Canada 2%


Northeast 13%


Southeast 15%


Age of respondents: Under 20 20-24 4%


13% 56+


45-55 15%


9%


25-30 17%


31-44 42%


Year of respondents’ primary vehicle: 2000 or older


Mobileye 560 Advanced Driver


Assistance System mobileye.com


Notable: Alerts drivers for unintentional lane departure and before imminent collision with pedestrians or bicyclists; alerts drivers seconds before an imminent collision with a vehicle ahead to avoid an accident; monitors drivers’ fol- lowing time from the vehicle ahead, alerts when distance is unsafe. Automatically raises, lowers high beams without inconveniencing oncoming or preceding traffic. MSRP: $849.


10 Mobile Electronics August 2012 11%


2009 or newer 23%


2001-2004 24%


2005-2008 42%


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72