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Micro Powders, Inc is launching several new products at its stand: • Aquascrub is a new line of non-irritating exfoliants produced with oxidised polyethylene for better stability in aqueous systems. The Aquascrub exfoliants are available in three particle size distributions, allowing the formulator to select the appropriate amount of abrasiveness for the formulation. The particle size has been carefully controlled to ensure batch-to-batch uniformity


• Microslip 608 is a new modified PTFE (polytetrafluoroethylene) that is specifically designed to efficiently increase the SPF of sunscreen formulations. The PTFE has been homogenously modified with TiO2 to provide a unique and efficient SPF enhancer. The Microslip 608 will also greatly enhance the ease of application and texture while reducing the playtime of the formulation


• Microspersion 627 is a new dispersion of Micro Powders’ Micropoly 1160S and other fine powders that will provide a unique soft focus effect to personal care formulations. Microspersion 627 is designed to allow for easy incorporation of fine powders. It will also provide a distinctively unique after-feel and ease of application


Micro Powders, Inc, Stand U12 Beautify your life


Kolb is launching Sympatens-PEARL to provide a luxury pearlescent to shampoos and shower-gels. Sympatens-PEARL is easy to work with and can be integrated directly into existing formulas.


For both experienced experts and laboratory freshmen, Kolb emulsifiers, which are Ecocert validated, are crucial. With Sympatens-O/2500 G and Sympatens W/4500 your crème formulation will be extraordinary. These two PEG-free emulsifiers make W/O formulations and silicon oil free O/W crèmes easily possible.


Kolb, Stand Z20


Croda’s latest launches


Croda is once again presenting its latest product launches and initiatives at in-cosmetics. • Keramimic™


to offer intelligent, targeted repair for the most damaged areas of the hair’s surface • KeraDyn™ HH, a new and patented conditioning agent designed to deliver healthy hair dynamics to


damaged hair, enhancing fibre alignment and reducing friction between hair strands for the freedom of movement that only healthy hair enjoys


• Collasurge™ , a new collagen based moisturising active, which makes waves and responds to the surge in consumer interest in Collagen


• Cystine Hair Smoothing System, four hair care formulations featuring Crodasone™ proven to make curly and unruly tresses straight, shiny and sleek


Cystine which are


• New Novel Emollient, a 100% naturally derived ingredient which is a sensory alternative to Squalane • Emulsion Textures Kit, an innovative sample kit demonstrating the unique textures which can be achieved through the combination of carefully selected emulsifiers and emollients XT-40W is a new globally approved UV filter, whilst Solaveil™


• Solaveil™ • Solaveil™ make meeting the FDA requirements for broad-spectrum protection ‘as easy as ABC’ Physical Shield campaign, a socially responsible approach to informing consumers about the importance of sun protection


• Versathix™ • Terraquat™


, an exceptionally versatile rheology modifier


BD, a new ultimately biodegradable hair conditioning with an excellent aquatic toxicity profile that delivers all the performance of traditional conditioning agents


See Croda’s Innovation Seminar “A New Generation of Technologies for the Treatment of Damaged Hair” on Tuesday, April 17 from 14:30 – 15:00 in Theatre 1.


Croda, Stand G30 Committed to personal care


Kemin Industries, a privately-owned bioscience company committed to improving health and nutrition worldwide, entered the personal care market with the launch of a new division in January 2011. Utilising the company’s expertise in plant science, the personal care division offers natural antioxidants, odour and colour stabilisers, and cold process emulsifiers for cosmetics, skin, hair and body care product manufacturers. Kemin makes choosing natural ingredients achievable without compromise, making it an ideal partner for your natural ingredient needs.


Kemin Industries, Stand T55 2.0, the next generation of Biomimetic Keratin. Developed using cutting edge proteomics


AT-300 has been developed to


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