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www.IndependentRetailer.com COMPANY UPDATE Competitive Cotton Apparel
WHILE OTHER clothing whole- salers and retailers are faced with the challenges of increased fuel costs and raw material prices, Cotton Connection continues to offer competitive pricing. “We can meet or beat any published price,” says Ibrahim Kothawala, direc- tor of operations. A wholesaler of activewear in Chicago and the Midwest, Cotton Connection be- gan in 1980 on the north side of Chicago and quickly expanded. Now the company sells to inde- pendent retailers, screen printers and embroiderers. As a distribu- tor of Fruit of the Loom, Gildan and Jerzees brands, the company looks to maintain its mission of
providing the best quality and selection of name brand whole- sale products, with outstanding service and value. It does so by offering items as low as $0.50 to $10 or $12 wholesale. And while Cotton Connec-
tion has attracted a customer base because of low priced, high quality brand name products, the company also imports many non-brand label activewear,
ranging from tube socks to big and tall T-shirts. “Our best sell- ers are always changing, as apparel changes each season,” says Kothawala. While custom- ers may be clamoring for hooded pullover sweatshirts in the cold winter months, polo shirts will be in high demand when golfi ng sea- son begins again. “This summer, V-neck T-shirts have become very popular, so much so that we’ve added eight colors to the line. Last summer it was crew neck T-shirts,” notes Kothawala. The constant change in trends that requires Cotton Connection to frequently change its specials.
continued on page 87 MEET SUPPLIERS PROVIDING MERCHANDISE FOR THE HOLIDAY SELLING SEASON! value merchandise expo
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