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EZ Socks continued from page 42
EZ Sox Adult products are now scheduled to hit
the shelves this September, available to retailers in a pack of three pairs at $8 to $9.50 wholesale. The adult version is also high quality and made of 80 percent cotton, with seamless toes and non-skid bottom. The difference in design is in the loops that are easily hid- den from sight after pulling up the sock. Gesser notes, “No one wants to appear infi rm.” The addition of the adult socks also inspired another line called, EZ Sticks. These sticks act as a shoehorn for the socks, attaching to the loop and pulling up the socks with minimal bending. “The motto we follow is, ‘I can do it,’ and with EZ Sox all ages can easily put on footwear,” says Gesser. ■
For more information: EZ Sox Inc. PO Box 771, Chappaqua, NY 10514 Tel.: 212-465-7412, Fax: 914-861-2589 Email:
ezsox@ezsox.com, Website:
www.ezsox.com
PURE Cleaning Wipes continued from page 41
not stop there. Wipes for all different applications have been made available for cleaning and disinfecting, including for surfaces such as wood and stain- less steel. And while fragrances like pomegranate and ocean breeze add a little pizzazz to the product, Ashkenazi says, “ We are also getting ready to launch licensed wipes. Our Hello Kitty line will be available this September.” To bet- ter market the evolving product line, a starter kit is also in production. Retailers can receive a full metal display rack with its own pegs for each pallet purchased as part of the starter kit. “It’s about giving as many wipes for the least amount of money as possible. There’s no more dirty talk with Pure Wipes,” Ashkenazi adds. ■
For more information: PURE Products Corporation PO Box 279, West Long Branch, NJ 07784 Tel.: 917-902-606 Email:
victor@pureproductscorp.com Website:
www.pureproductscorp.com
Toys . Novelties . Seasonal
One of the USA’s Largest Wholesale Direct Importers of Dollar-Store Toys, Novelties and Seasonal Merchandise
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44 September 2011 INDEPENDENTRETAILER
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