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www.IndependentRetailer.com NEW PRODUCTS Friendship Lunch Tote
WHILE MOST children are not privy to social media such as Facebook, they are accustomed to a certain level of networking. For instance, lunchtime brings friends together over food, al- lowing new friendships to be made, notes to be swapped, and sandwiches to be shared. Cathy Berse-Hurley, owner of Little Packrats, Inc., wonders why such a social gathering can’t be made into a bigger event. She adds, “My new friendship totes are just the platform to enhance these daily interactions.” A lunch bag redesigned, the friendship tote is lightweight and insulat- ed, but unlike ordinary lunch boxes, children can lay this product fl at and pass it around to be signed and drawn on with a Sharpie marker.
but customers can expect fre- quent specials. “I do a lot of email marketing and offer tradeshow and seasonal specials. I also of- fer specials on free shipping and a lot of baker’s dozens sales. In fact, retailers buying 12 friend- ship totes will receive a thirteenth free,” notes Berse-Hurley. The friendship totes, like many
of the other Little Packrats lines, are PVC, lead and phthalate free, using a material that has a neo- prene feel. With a Velcro closure, carry holes and 11” by 12” by 4” dimensions, lunch is easily stored, toted and kept fresh. And
continued on page 40
ACCESSORY CENTER Visit Our Shopping Experience @ www.wholesalecentral .com/earrs
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such as orange, purple, raspberry and teal, retailers can purchase an assorted case pack of four for $34 wholesale. Making nearly keystone, each tote retails for $17.99. Berse-Hurley notes, “I just ask that retailers meet a minimum order of $180, which can include an assortment of products from my line.” Retailers interested in volume discounts are requested to contact Little Packrats directly,
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