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SIGN Appointments


Applelec Sign Components is pleased to announce the promotion of Katie Waterhouse to the newly created position of Sales Manager. Katie has a busy start to the role as one of her first duties will be to train a further two members of staff who have recently joined the expanding sales team. Katie has been employed at Applelec for three years and will


remain in the company’s northern based head office where she will manage sales for Northern England, Scotland and Ireland along with a growing base of international clients. Applelec Sign Components is a confidential trade supplier to the signage industry. The manufacturing arm of the company is


based at the northern office where Katie is on hand to supervise the development and build of each sign project. Katie will manage Lee Hemmings


and Mark Kelly who recently joined the sales teams at Applelec’s northern and southern offices respectively. For further information visit


www.applelecsign.co.uk or telephone +44 (0) 1274 774 477.


Growth prompts new sales appointment at Eurostand Display


Kim Higgs has joined trade-only graphic systems supplier Eurostand Display to head up its customer services and sales support departments. Kim brings 20 years’ sales experience to her role, encompassing


key account management and sales team management within a variety of industries including portable graphic displays. Based at the company’s UK headquarters, Kim will manage national and international sales accounts for Eurostand Display, as


Hybrid appoints Rainsford to manage Irish reseller network


Exclusive Mimaki distributor, Hybrid Services Ltd has appointed industry figure, David Rainsford as General Manager to oversee their expanding network of authorised resellers in Ireland. Rainsford brings substantial experience in the sign and graphics industry, having worked at both distributor and reseller level and is based close to Dublin. Hybrid’s National Sales Manager, John de la Roche welcomed


Rainsford to Hybrid’s operation. “David’s experience is key to the expansion of our network of authorised Mimaki resellers across Ireland, and furthers Hybrid’s commitment to providing the highest


levels of support to all our customers.” Hybrid also announces growth of their Irish reseller network with


the appointment of Complete Digital in Dublin. “We are delighted at the formation of this relationship with Complete Digital,” said Rainsford, “and to have them alongside such strong resellers as Dennis D Evans and Robert Horne gives Mimaki a real presence across the territory.” Information for Irish customers on Mimaki’s complete range


of products can be found at www.hybridservices.ie or by calling 00 353 (0) 45 847908.


Indasol appoints Caroline to head up internal sales support


As part of INDASOL’s commitment to the signmaker and strong belief in the recovery of the industry, the company has recently appointed Caroline Sadler to head up its internal sales support. “Based in our Midlands office, Caroline will be responsible for


introducing new and innovative products to our existing and potential customers. We had always planned to increase our Sales Support Focus and after seeing several successive months of growth within the sign industry, we took the decision to strike while the iron was hot” says Paul Robinson, Sales Director. “Caroline brings with her a level of professionalism and commitment that will ensure our customers are kept abreast of the most recent products developments.” For further information telephone 02476 540909 or visit


www.indasol.co.uk Caroline Sadler. 88 Sign Update ISSUE 126 JANUARY/FEBRUARY 2011 Katie Waterhouse.


Highest ever recorded sales see Katie Waterhouse promoted to Sales Manager


well as oversee all aspects of customer service. She will also play a key role in reinforcing the sales team


as it initiates the latest phase of its 2011 sales and marketing strategy which includes further investment in new staff in the coming months, as well as attendance at several high profile industry events across Europe. For further information visit www.eurostanddisplay.com or telephone +44 (0) 1277 350925.


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