COMPANY News SIGNARAMA Edinburgh moves to Triangle Inks
SIGNARAMA Edinburgh made the move to using Triangle inks on its Roland XC540 more than 18 months ago; David Charlton explains why, and how the change is working out.
Tell us a little about your business? SIGNARAMA was set up by my father in Edinburgh three years ago as a family business. Along with my brother Mark we now run the business together. SIGNARAMA, is the world's largest sign
franchise and has sites in more than 850 locations across 50 different countries. For more than 20 years the Franchise has focused on providing a first class service in all aspects of signage. The particular USP of the business we have established in Edinburgh is the provision of a complete signage package – we advise customers all the way through the process from design to installation, making sure we communicate clearly at all stages so that our clients know precisely what they are getting.
Who are your customers? Our customer base is as varied as the signage products we produce and include Historic Scotland, The Edinburgh International Conference Centre, Dynamic Earth, Dundas & Wilson, Diageo, ASDA, Edinburgh University as well as many smaller businesses.
What printing equipment do you have? We have a Roland XC540 which is a first class machine for printing onto various materials for both indoor and outdoor use. In fact we have recently secured work for very high quality photographic work from Historic Scotland, which is a testament to the quality of the print we can achieve.
David Charlton. How have you found the
performance of your equipment? Our Roland printer is excellent and runs very smoothly and efficiently. However, about two years ago we started to look into alternative inks because we wanted to cut our costs. One of the reasons we believe our business has grown so much over the past few years is our focus on providing quality products. Due to this we were a little concerned about what would happen if we changed our inks from OEM. Everyone knows that the printer manufacturers never say anything positive about any inks other than their own – they would wouldn't they? But it still puts doubts into your mind. I have to admit that they did have a point; we tried
one very cheap alternative ink and had all sorts of problems. We were talking through our problems with John from SEMS UK because he looks after our machinery and we trust his advice and expertise implicitly, and he mentioned Triangle inks. I was dubious at first, particularly after our first experience, but John convinced me it was worth considering. He said he had a good number of other customers buying Triangle inks from him over a wide range of equipment. John has always looked after our printers and, well, he's a good engineer so I had to trust his opinion. As it turned out, he was completely correct, they are excellent inks and they have run perfectly from day one.
Was the conversion to Triangle inks easy? 'Conversion' overstates the procedure! We just replaced the cartridges one by one as and when the Roland ink ran out. We didn't notice any colour shift, in fact we just carried on as if nothing had changed, the perfect ink change over. I can safely say that we are all Triangle converts.
60 Sign Update ISSUE 126 JANUARY/FEBRUARY 2011
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