FMA 2015
The Franchise Marketing Awards return for 2015
T
he Franchise Marketing Awards, one of the industry’s most highly coveted accolades, will once again celebrate marketing excellence
when the winners are announced at The British & International Franchise Exhibition in March 2015.
Now in their 10th successful year, the
Awards are renowned for recognising an extraordinary level of quality in the marketing campaigns and support offered by franchisors to their franchisees. The UK franchising community is now being invited to submit entries in advance of the closing date of Friday 20 February. Judged by an independent panel of experts, the Awards are open to any franchisor that operates an ethical
franchise and can demonstrate marketing excellence.
The categories for the Franchise Marketing Awards 2015 are:
• Best Website • Best Print Advert • Best Franchisee Marketing Support • Best Online Marketing Campaign • Best PR Campaign • Best Overall Marketing Campaign
There are numerous benefi ts to be gained by entering the Awards, regardless of the size of your franchise brand. Adrian Goodsell, franchise sales director
at Venture Marketing Group, the organisers of the Franchise Marketing Awards, commented: “Prospective franchisees are increasingly considering brand strength, proven marketing success and the level of
marketing support offered by franchisors when considering their options. “The Franchise Marketing Awards acknowledge distinction in these areas and beyond, so winning or being shortlisted for an award is an excellent way to showcase your achievements to your peers, potential franchisees and the industry as a whole. “Recognition of your team’s hard work in the national, local and industry press is also an excellent way to boost morale and motivate your staff!” n
For more information about what the judges will be looking for in each category download the entry criteria, complete with the judges’ hints and tips, from
franchiseinfo.co.uk/awards/2015
March 2015 |
Businessfranchise.com | 19
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