THE LONDON BIKE SHOW
Crowds mingle during last year’s exhibition
London calling...
The first of the year’s big consumer shows lands at ExCel from February 13th to 16th, but it’s not just worth a visit for those lusting after new gear as Mark Sutton finds out…
WHO’S TAKING TO THE STAGE?
The Performance theatre, which has always been filled to the brim in previous years, is set to return with a variety of pro cycling stars and brand ambassadors addressing visitors. Among those confirmed to speak at the time of print are, Liam Phillips, Chris Hoy, Anna Gloinski, Keith Bontrager, Phil Burt, Todd Carver, Andy Pruitt and James Hewitt.
THE BIKEBIZ BRIT LIST AND EXHIBITOR PARTY
Set to debut during the London Bike Show’s exhibitor party, BikeBiz has been busy collating a supplement, set for publication alongside our March print edition, that will celebrate the top 50 most influential people in the British cycling business. The BikeBiz Brit List will be
launched at the party on Thursday February 13th at The Fox @Excel.
Brit List The most most influential people in UK cycling 2014
IN 2013 the London Bike Show was said to have entertained around 38,000 consumers and while some of those will no doubt be curious crossovers from the adjoining outdoor and triathlon exhibitions, that makes the London Bike Show, without doubt, the largest consumer-facing bike show on the calendar in the UK at present. Crowds of consumers packing out
stands, drooling over soon to be released product isn’t necessarily conducive to the trade visitors present getting a look in, something the London show’s organisers have been keen to address to satisfy those trade members that do make the journey. That said, over 500 trade members and
growing had already registered to attend on the opening day toward the end of January. Read on to find out why the show is growing in popularity among those in the business...
Trade tickets, which grant access to all four exhibitions, are available with a simple email to
holly.jaggers@telegraph.co.uk.
www.thelondonbikeshow.co.uk
BIKEBIZ.COM BIKEBIZ FEBRUARY 43
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