This page contains a Flash digital edition of a book.
bridal beauty


fourmonths to go


With fourmonths to go, brides need to stay on track with their bridal countdown and you should be encouraging clients tomake sure they keep coming in for regular skin treatments andmaking sure that they’re stocked up on the products they need.


It’s also time to focus upon any problem areas.Your clients have had a good couple of months now to get into a regular regime and should be beginning to notice a difference, but talk to themabout any areas thatmay be concerning themstill and try and work on these. “These treatments should be spent on problemsolving areas that need extra help,” advisesAnnet. Choose treatments that focus on fine lines or zapping breakouts.


For clients who are suffering from breakouts, try adding Dermalogica’s Overnight Clearing Gel to their regime at this stage, which is an overnight treatment that helps to clear skin, calminflammation and prevent future breakouts by reducing excess sebumand impaction plugs that contribute to congestion.


Nails should also be a consideration at this point for clients that are looking to get the natural nail in tip-top condition and have gorgeous feet in time for the honeymoon. Lycon’s Hand&Body Foot Reviver is a non-greasy, technologically advanced formula for the hands and feet with protective Panthenol B5 and Keratin. It provides instantmoisture and helps to protect against drying conditions and premature ageing and is an ideal treatment for chapped nails, dry cuticles and cracked heels.


For both the hands and the body,TeaTree TotalWash with two percentTeaTree Oil, plus Lavender and Lemongrass, is an all- over cleansing and purifying hand and body wash.Anti-bacterial tea-tree oil hygienically removes germs whilst soothing the skin, and TeaTree Soothe withTeaTtree oil, Rose and Chamomile is a light and easily absorbed, non-clogging body lotion which quickly conditions andmoisturises whilst helping to minimise blemishes and the look of ingrown hairs.


Lycon’sHand&FootReviver.


SpaRitual’s Infinitely Loving products contain Jasmine essential oil, which makes an ideal pre-wedding product for manicure, pedicure and body treatments. Jasmine is known to have aphrodisiac powers and was used in different cultures in various ceremonies.The sensuously rich and exotic aroma of Jasmine based massage oil can be relied upon to evoke a romanticmood.The range consists of Moisturizing Lotion, SoakTonic, Massage Oil,Aromatherapy Candle, and Bath Salts.


twomonths to go


With just twomonths to go, brides are beginning to think about (and worry about!) what they will actually look like on the day, so now is the perfect time to encourage themto come in to the salon and try out some ‘looks’ with amake-up trial.


Brett Freedman, celebritymake-up artist expects to see soft, pink lips and cheeks, emulating KateMiddleton’s RoyalWedding look. “Since wedding dresses are usually white, anything used to darken the skin will really pop,” says Brett. “Don’t be afraid to use subtler shades than usual to keep in the ‘soft’ theme.”


Emma Doherty, Jane Iredale Brand Manager, continues: “I love to use colour in bridalmake-up so that the bridesmaids, flowers and overall theme harmonise.The choice of colour for eyemake-up, foundation, lips and cheeksmust be carefully considered to ensure that it is appropriate for the lighting, the strength of colour at a distance, and that it flatters without looking crude.”


Making the experience a perfect one is also important, even at just the trial point. “When it comes to the ‘bridalmake-over’ don’t under estimate the area where it is carried out and tools used to performit; the bride and the mother-of-the-bride really look forward to this experience, inmany cases itmay be the first time they have visited the salon so first impressions will count,” says Shirley.


“The area in the salon allocated to this can be small, but a lovely throne-like chair with good lighting, goodmirrors and lovely products will impress and create a wonderful experience. Many brides will expect the ‘royal’ treatment so playing up to this will win themover to be a regular in the future.”


Shirley recommends that brides have two trials. “The first to analyse the skin and talk through colours and styles ofmake-up and the second trial to assess the previousmake-over and put right anything the bride wasn’t actually sold on.Themake-over on the day is then sewn up with colours and styles already listed.”


Royal Effemrecommend their Extreme Lasting Foundation, which has a 12-hour wearing guarantee with an SPF15. It also offers a good coverage with ingredients that have light reflective qualities, as well asmany ingredients that care for the skin, improving hydration and firmness.


SpaRitual’s Infinitely Loving.


110 GUILD NEWS


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116  |  Page 117  |  Page 118  |  Page 119  |  Page 120  |  Page 121  |  Page 122  |  Page 123  |  Page 124  |  Page 125  |  Page 126  |  Page 127  |  Page 128  |  Page 129  |  Page 130  |  Page 131  |  Page 132  |  Page 133  |  Page 134  |  Page 135  |  Page 136  |  Page 137  |  Page 138  |  Page 139  |  Page 140  |  Page 141  |  Page 142  |  Page 143  |  Page 144  |  Page 145  |  Page 146  |  Page 147  |  Page 148  |  Page 149  |  Page 150  |  Page 151  |  Page 152  |  Page 153  |  Page 154  |  Page 155  |  Page 156  |  Page 157  |  Page 158  |  Page 159  |  Page 160  |  Page 161  |  Page 162  |  Page 163  |  Page 164