54 ■ October 6, 2010 • GRAPH EXPO
Official Show Daily • Cygnus Graphics Media
Short-run Digital Label Market is a Boon for Print Shop
Repacorp’s purchase of EFI Jetrion 4000 inkjet press lets it tap into an expanding segment
print provider with more than 100 employees and four manufacturing plants located in Ohio, Wisconsin and Arizona. Recently they formed a new company called Presto Label, aimed at exploiting the fast growing digital label market. It is this short-run digital capability that has given the company a corporate renewal.
E
In 2008, Repacorp management purchased an EFI Jetrion 4000 digi- tal inkjet press and suddenly found themselves with instant success. Many companies print stock labels but Repacorp’s expertise is being able to handle the most unusual or specific label requests, and to do it quickly and cost effectively with the highest quality.They have since purchased a second Jetrion.
“The Jetrion cost less than competi-
tive digital systems, the material we run through it doesn’t need special topcoatings, and the monthly costs associated with its consumbles are substantially less than the consum- able costs associated with other sup- pliers,” says Tony Heinl, Vice Presi- dent at Repacorp.
Customer loyalty increases Even before its digital inkjet rebirth, Repacorp enjoyed an exceedingly loyal customer base. Now, with the Jetrion 4000, customer loyalty has increased even more. “We have 350 stock items in our catalog, and we have a lot of oddball sizes that many other companies don’t stock,” Heinl explains. “We’re seeing our work being ordered for labels on jars or cans in the food and beverage business.” Due to the overwhelm- ing success of its Jetrion 4000 and the numerous customer requests for wider labels, the firm just purchased the new Jetrion 4830. This enables the company to run more sizes and maxi- mize its expanded web width up to 9". Repacorp can now print wider labels in smaller quantities and expand its market reach. Jetrion’s opaque white capability allows the firm to print on clear polyester with a white lay- down further expanding its market reach to more food label markets. For example, the company is serv- ing salsa, pasta sauce, beer and wine manufacturers as well as machinery components, automobile parts, phar-
stablished in 1974, Repa- corp has grown from a firm representing printing cor- porations to a full service
maceuticals, decorative stickers and hundreds of items in between. In a challenging economy, it is not unusual for orders to be slashed by half or more from previous levels, and that’s where short-run digital makes economical sense for many customers. Other benefits of the Jetrion include the elimination of plates, reduced labor and waste, reduced inventory, optimized workflow, advanced drop- on-demand printhead technology and exclusive UV inkjet inks.
Variable-data capability In addition, the unit has variable-
data capability, allowing Repacorp to run multiple series of barcodes and images. It can also print directly on
standard label stock that converters
typically use,
with UV ink that is very durable, even when exposed to harsh environments. Furthermore, on-demand printing with the Jetrion 4000 leaves as little as 6'. of waste, and the printing informa- tion is digitally stored, eliminating the need to re-match colors when jobs are reordered. Plus it offers near- photographic quality, according to the company. “With the two Jetrion units on line, our biggest challenge became getting the right people on staff and having them truly understand the software; most importantly learning how to prop-
erly send artwork to the press. No matter how sophisticated the equip- ment, the old rule applies: garbage in, garbage out,” Heinl says, quickly adding that all operators are entirely up to speed and helping short-run digital printing at Repacorp reach its promise. “We’re extremely happy with the qual- ity we get on any particular job with our digital printing platform, and so are our customers.”
Cyril-Scott Ramps Up Production with New Goss M-500
OH, facility. One of the first printers in the U.S. to specialize in web offset production with in-line finishing, The Cyril-Scott Company will add the Goss system to a lineup of 13 heatset web presses already in use at its facility. “We have always
T invested in technology that
gives our customers the most unique and effective production options,” says Matt Coltharp, President of The Cyril- Scott Company. “This new Goss press reflects our commitment.” Goss
International (Booth 1237)
is equipping the M-500 press with Omnicon controls and an Ecocool dryer with integrated chill rolls. The system features a 38" web width and include closed-loop color and register controls, a sheeter and additional spe- cialized in-line finishing capabilities. The Goss press will help improve specialized UV applications. According to Coltharp, the proven print quality and low-waste efficiency of the Goss M-500 model were key factors in the press selection, along with the ability to integrate advanced automation and in-line finishing com- ponents. “Goss presses are longstand- ing web offset technology leaders,” Coltharp states. “The fact that the press
he Cyril-Scott Company is poised to install a new six- unit Goss M-500 press later this year at its Lancaster,
Cyril-Scott Co. executives (from left): Sal Campanaro, VP of Sales; Matt Coltharp, President; Chad Stephenson, VP, and Dave Skwirut, Plant Manager.
will be manufactured at their facility in the U.S., where they have a very sub- stantial engineering and support infra- structure, gives us added confidence in the potential of this equipment.”
Company pedigree The Cyril-Scott Company, founded in 1959, is a Consolidated Graphics company, one of North America’s lead- ing general commercial printing com- panies. With 70 printing businesses strategically located across 27 states, Toronto and Prague, and a presence in Asia, CGX,which is headquartered in Houston, offers an unmatched geo-
graphic footprint, unsurpassed capa- bilities, and unparalleled levels of con- venience, efficiency, and service. Consolidated
Graphics’ vast and
technologically advanced sheetfed and web printing capabilities are comple- mented by the world’s largest inte- grated digital footprint. By coupling North America’s most comprehensive printing capabilities with strategically located fulfillment centers and indus- try leading technology, CGX delivers end-to-end print production and man- agement solutions that are based on the needs of its customers to improve their results.
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64