Park News
Merlin opens Madame Tussauds, Delhi
M
erlin Entertainments has opened its latest Madame Tussauds attraction in the Connaught Place area of Delhi, the city’s
most frequently visited district. The new opening marks the 23rd edition of the world-famous attraction, and its first entry into India. Located in the Regal building, the attraction will
feature fifty figures of well-known individuals from India and around the world. The unveiling of the new site was celebrated by more than 300 VIPs, including government and tourism officials, celebrities and media.
John Jakobsen, chief new openings officer at Merlin Entertainments, said: “Madame Tussauds Delhi marks an exciting milestone in our Midway roll out in Asia, representing our first foray into India and building on the announcement earlier this year of plans to open ‘Dungeon’ and ‘Little BIG City’ attractions in China in 2018. Recent growth trends in domestic tourism in India present a great opportunity for Merlin and we are delighted to have brought this much-loved brand to Delhi.”
Consumer demand for leisure options in supermalls
A recent report by GlobalData has found that a mix of retail, food service and leisure options makes supermalls a much more attractive destination for consumers.
Supermalls have continued to
develop a more comprehensive leisure offer to appeal to a wider audience and meet consumer demand and expectations. Many of these supermalls have leisure-led extensions in development or in the pipeline – for
example, intu Lakeside in the southern United Kingdom, which is enhancing its proposition with a 175,000 square foot leisure extension anchored by a Nickelodeon entertainment centre. “Though supermalls appeal to a
broad range of shoppers, landlords must emphasise their advantages and incentivise consumers to visit more frequently as more than two thirds of shoppers visit just once every three months or less.”
Bayern Park opens first Farm Fair GameChanger
ADVERT
From May 2018, Bayern Park visitors to Bayern Park, a family amusement park in Reisbach, Germany, will be able to enjoy the Farm Fair GameChanger ride, which features three main characters: Horse, Cat and Rooster. These three come up with the crazy idea of organizing a Farm Fair and invite the guests to come along and enjoy the ride! Mark Beumers, CEO at Lagotronics Projects commented: “When I visited this beautiful park I was immediately convinced that our brand new rotating darkride concept with the Farm Fair IP would be the perfect addition here.” Lagotronics Projects is in charge of the implementation of this 3D attraction, from storyline to decorations to ride system.
Below: From left to right – Ralf Caspar, sales representative Lagotronics Projects; Silke Holzner, managing partner Bayern Park and Mark Beumers, CEO Lagotronics Projects.
14
JANUARY 2018
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