that are reminiscent of seasonal fruits. For the ingredients specialists there is no way around the sustainable cultivation of plant- based raw materials that are rich in colour and the gentle processing thereof. Colouring foodstuffs gained from fruits, vegetables and edible plants are an ideal option for sweets manufacturers in order to unite rich colours and the possibility of a clean label. The offer at the Cologne fair grounds
encompasses diverse dyes that can be chosen to suit the application. This also applies for white dyes that replace titanium dioxide (E 171) that has been banned in the EU since February 2022. Due to its light refraction, titanium dioxide had played an important role: It created white surfaces that let the colours shine out. Especially in the case of products coated in sugar a whitener is frequently needed to create a surface layer between a dark chocolate core and a coloured coating. The latest innovations here are for instance based on calcium carbonate encapsulated with rice protein, which must however be declared as an additive. Rice starch is considered to be one of the clean label alternatives with a high degree of whiteness. It is suitable for chewing-gum, hard caramels or chocolate drops. Thanks to the small size of the grains it leaves a smooth surface on the coating, without a grey or yellow sheen.
ProSweets Cologne also shows how sugar replacements can work as an integral solution in snack bars: With natural honey-based sweetness and combinations between nuts and dried fruits that can be processed as pieces, powder or freeze-dried granules.”
Instagram stars to nibble at Yellow and red are the most frequently used colours for many applications. Lively blue and green shades are popular too. They drive the innovations of the product developers forward and offer manifold possibilities of creating sweets that stand out from the crowd and excel with their appearance on Instagram. Not without good reason either: Because the shape, colour and richly contrasting textures aim to encourage people to share the online presentation. The social media has become the main source of information especially for the younger target group and it allows the food trends to reach the point of sale quickly. As an eye-catcher the right shine is also decisive as to whether an item receives a
like. What would a colourful sugar-coated sweet be without the perfect finish? The latest developments in the section of glazing, separating and sealing agents will be presented at ProSweets Cologne. As part of the reformation strategies these too also have to do justice to the consumers’ increased demands in sweets and at the same time still retain their functionality.
Special zone for Raw Materials and Ingredients In the course of the sustainability debate, people are paying more attention to the origin and sustainable procurement of products and their raw materials. The green pressure is growing - ingredients influence purchasing decisions.
www.prosweets.com
The international supplier fair for the sweets and snacks industry
Cologne, 28.–31.01.2024
Together with
NOW
secure YOUR TICKET:
prosweets.com
Koelnmesse GmbH
KennedysConfection.com
Messeplatz 1, 50679 Cologne Tel. +49 1806 578 866 Fax +49 221 821991020
visitor@prosweets-cologne.de
Kennedy’s Confection December/January 2023/24 23
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