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Advertorial CELLO


Say hello to cello! Think cello only does TVs? Think again… E 48


stablished in 1996, Cello Electronics (UK) is a British company that started out manufacturing smart televisions right here in the UK at its purpose- built factory in County Durham.


Cello is a socially, ethically and environmentally responsible UK company. “As producers of technologically-advanced home electricals, for us it’s all about product with purpose,” says James Rourke, Head of Sales and Sourcing at Cello Electronics (UK) Ltd. “What does that mean? It means 22-inch smart TVs with PitchPerfect sound technology, 12V travel adaptors for watching movies on the move, 85-inch statement TVs in stunning 4K Ultra HD resolution, all the way to high tech kitchen appliances with touch screen digital displays,


precision controls, integrated PerfectCook temperature probes, energy-saving technology and to-the-minute trend colours and designs! “Our appliances are designed to be used


every day, combining great aesthetic, advanced engineering, and stunning interior design. To put it another way – we’re on a mission to make practical a whole lot more appealing! “And not only that, but our continued work with the Forest Stewardship Council (FSC) ensures responsible forest management in our paper packaging production as well.” Cello’s Customer Services and Aftersales teams are based in County Durham, so if your consumers have any questions about any Cello product, they are guaranteed human connection on the other end of the phone.


Cello is also a trusted OEM supplier to


retailers and brands nationwide, from kitchen and cooling to haircare, laundry and more. Mr Rourke adds: “Let us know what you need – we’d love to talk about our OEM Source and Supply program. For us it’s about going the extra step, and we love seeing those extra steps turn into milestones. “Exciting things are happening at Cello HQ, so come and see what we’re building!”


October 2024 ertonline.co.uk


to cello





Who says practical can’t look good?  celloelectronics.com


 





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