October 2024
ertonline.co.uk
Left: Swan’s Retro Revive Kettle. Below right: The Good Food 16012 Electrical Dutch Oven
Swan
Swan expanded its popular Scandinavian-style Nordic and classic Retro collections with new air fryers, enhancing their trendsetting appeal. The air fryers in the Retro collection feature vintage-inspired designs, catering to those who appreciate a nostalgic aesthetic combined with modern cooking features. The Retro collection also launched its
Retro Revive range, which takes inspiration from the best-selling Retro line while adding a contemporary twist. This refreshed range includes new high-spec coffee machines and advanced heating and cooling solutions. Additionally, cleaning expert Lynsey partnered with Swan to launch an exciting new range of floorcare products, building on their successful collaboration in 2022. This expanded collection addresses every household’s essential needs, featuring spin mops, steamers, laundry balls, and toilet brushes. The collaboration combines Swan’s product expertise with Lynsey’s dedicated fanbase, all while adding a touch of sparkle with the signature pink colour scheme.
Good Food in Partnership with Tower Good Food, the UK’s largest media brand with over 100 million website visits monthly, made a significant impact in the small cooking appliance and housewares market through its partnership with Tower. This collaboration aims to introduce a well-developed range of SDAs, including air fryers, bread makers, and multicookers, alongside complementary housewares. Tower products simplify cooking and food
preparation, offering high-quality appliances that deliver exceptional value. All products in the Good Food partnership have been awarded the ‘Tried, Trusted and Tested’ guarantee, having undergone rigorous testing by Good Food’s resident chefs to meet the highest standards and ensure satisfaction after every use. The partnership will launch several air fryers,
including the GF17015, a 10L Dual Side Oven & Basket Air Fryer with Vizion Viewing Windows. This innovative appliance features two individual cooking chambers—one an oven and one a basket—designed to be used with Good Food’s extensive recipe library. With Vortx technology, food cooks 30 per cent faster using just a spoonful of oil, resulting in meals with 99 per cent less fat. The Sync function ensures food in both drawers finishes cooking simultaneously, while the Match Cook function expertly duplicates cooking settings to accommodate family-sized portions. The Vizion viewing windows allow monitoring of cooking progress without opening the drawers, saving both time and energy. Additional functions include defrosting and a keep-warm feature, alongside ten pre- set cooking options like Chips, Fish, Ribs, Veg, Toast, Chicken Wings, Steak, Prawn, Dehydrate, and Bake.
The GF12013 Digital Jug Blender features a powerful 1200W output, allowing users to choose from five speed settings for unique textures. Pre-programmed settings for pulse, ice crush, and smoothies offer greater versatility. The convenient jug design makes pouring into bottles and containers spill-free, and its ergonomic handle ensures a comfortable grip. Another highlight is the GF16012 Electric Dutch Oven, crafted from durable cast iron with a large 5.5L capacity. The removable cooking pot provides excellent heat distribution for thorough cooking without hot spots. Its enamel interior prevents sticking, making cleaning easy, and it features 12 one-touch digitally controlled pre-sets to simplify cooking.
The Good Food in partnership with Tower collection also includes housewares products across various categories, including food preparation tools, gadgets, storage solutions, and cookware. RKW delivered an impressive showcase
across its entire portfolio of products at IFA 2024, highlighting innovations in floorcare, heating, and cooling categories. With a strong focus on quality and user-friendly designs, the showcased products reflect a commitment to enhancing everyday tasks in the kitchen and beyond. The synergy between RKW’s brands and their collaborations promises to set new standards in the small appliance market, appealing to consumers seeking both functionality and style in their home products.
Above: The GF17015 Air Fryer and the GF12013 Digital Jug Blender
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