FASTSIGNS B
into a maturing success.
efore launching his FASTSIGNS centre, franchisee of FASTSIGNS St Albans, Lee Simpson already ran a successful image reproduction
enterprise, SIM Imaging. “My reason for joining a franchise was that I noticed a slight slowdown of demand for my core business and I wanted to expand my product offering. I did my due diligence and saw that FASTSIGNS offered a co-brand opportunity that allowed me to maintain my core business and open up my printing capabilities” Lee launched his centre in September 2020, amidst
the pandemic. Rather than shy away from opening, Lee decided that the country’s ‘hibernation’ was the perfect time for him to learn about his new signage business and be prepared for when things started up again. It turns out, this tactic paid dividends. “I didn’t get the incremental start I’d planned. Due to
the nature of FASTSIGNS business and the breadth of the signage solutions available, my business was in demand. For the first six months, we provided floor graphics, safety signage and perspex protection shields,” comments Lee. “When the business world started operating more normally in early to mid-2021 we were ready to start taking on bigger projects.” In 2023, Lee worked with Affinity Water, fully
rebranding twenty sites across Hertfordshire and Essex. Completing site surveys, comprehensive individual site plans, production and installation management and providing site-specific billing, making this his largest project to date. “Working on such a large-scale project was exciting,” Lee states. “Project managing so many sites, providing a comprehensive service and seeing it all installed was a hugely proud moment.” At the FASTSIGNS UK Convention 2023, held annually,
Lee was recognised for his centre’s growth, within the network. Between October 2022 and 2023, Lee’s centre turnover grew by a stratospheric 87%. How did he do it? “I followed the model. I pushed myself out of my comfort zone when I needed to and made use of the resources available to me. I am proactive in my marketing and attend the networking events. I do everything I can to raise awareness of my business. If I’m busy working on the business or in the business, it doesn’t matter, I’m working for the betterment of the business.” Over the four years his business has been in operation,
Lee has expanded his team. “I recognise that I can’t do it all myself. I enjoy the management side of the
Lee Simpson (left) with John Davies, FASTSIGNS UK Managing Director
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“Working on such a large-scale project was exciting”
business. I have a dedicated team of sales, marketing and production professionals who help make the dream work.” To help optimise his investment in staffing, Lee has invested in skills at a grassroots level, employing an apprentice signmaker with a great work ethic and Lee has developed their skills to suit the business requirements. At the 2023 Convention, Lee was also recognised as
the Franchisee of the Year. To have achieved this accolade so early in his FASTSIGNS career, just shows that with a ‘can-do’ attitude, the FASTSIGNS business model can help you achieve great things.
enquiries@fastsigns.com
Four years to thriving: since launching his FASTSIGNS centre Lee Simpson has followed the model and grown his business
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