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Directory profile


“The Business Franchise team has 40 years-plus of experience in the industry – and knows what works”


Business Franchise magazine A


t the forefront of franchise media, Business Franchise magazine is the official journal of the British


Franchise Association (bfa) and the official magazine of the bfa-supported Franchise Exhibitions.


It’s the industry-leading monthly publication for the franchise sector and an essential read for those researching or starting their journey to becoming a franchisee. Every issue includes the latest news, real-life franchisee stories, comprehensive listings of franchise opportunities and expert advice on all aspects of franchising.


From how to find the right franchise to setting up a business, as well as expert legal, financial, and PR and marketing guidance, Business Franchise contains all the essential info that prospective franchisees are looking for.


The magazine contains the official show guide for all the bfa-supported Franchise Exhibitions across the UK. Every visitor to these exhibitions receives two free issues of Business Franchise magazine following the event.


Leading online tool for future franchisees


Strengthen your message with supporting online content. The team are passionate about print, but they know the importance of their online presence. Businessfranchise.com is an active and engaging digital platform, with many opportunities to reach potential investors via online, social and digital communications: • 30,000 monthly social media impressions • 5,500 page views per month • 28,000 digital readers


An experienced team promoting your message


Business Franchise can effectively communicate your opportunity through your message. The team has a collective 40 years-plus of experience within the franchise industry and knows what works. They are versatile publishing professionals who deliver creative content across a variety of channels. They are happy to offer you guidance on what makes engaging editorial, persuasive advertising and eye-catching covers.


“Since actively seeking new franchise partner agents, we have chosen to work closely with Business Franchise – using its extensive reach and clear messaging – to spread the word about our opportunity.” Chris Wilkins, head of franchise at Vodafone





bfa status Affiliate


Contact Helen McCulloch


Phone number 020 8394 5207


Email


franchise@vmgl.com Website


businessfranchise.com


The Franchisor | 63


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