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Directory profile


“Joining a


standard-based organisation shows potential franchisees that a brand holds itself to a higher standard, which in turn attracts high- quality franchisees”


British Franchise Association T


he British Franchise Association (bfa) is the voice of ethical franchising in the UK. It


represents its members and helps to promote them within the industry and beyond. As well as providing information and advice to businesses planning to franchise – or people considering joining a franchise – the bfa also works closely with its members to help develop their expertise in the industry. It also speaks on their behalf to the media and government.


The story behind the association Critically, the ability of franchisors to attract potential franchisees to invest in their systems depends on their own reputation – and on the reputation of franchising in general.


It was for these reasons that, in 1977, representatives of major franchise companies in the UK decided to set up


their own association. As a result, the bfa was formed to act in the interests of the industry to assess and accredit franchising companies against strict criteria in relation to the structure of the franchise business, the terms of the contract between franchisor and franchisee, testing of the business system – and, therefore, its success as a franchise.


One of the main responsibilities of the bfa after its creation was to help prospective franchisees with their search, as well as create a platform to educate the industry as a whole. Joining a standards-based organisation shows potential franchisees that a brand holds itself to a higher standard, which, in turn, attracts high-quality franchisees. To become a member of the bfa, all franchisors and professional advisers to the UK franchise industry must be accredited. They must apply to the


bfa to be tested against its strict and extensive accreditation criteria. Only if they pass are they then able to join the bfa as a member, enjoy the benefits of membership and become represented by the bfa.


The benefits of bfa membership Membership provides access to many valuable networking opportunities and educational events, allowing members to share know-how, best practice and support. The bfa is the go-to point for franchising knowledge and guidance. Education is at the forefront of the bfa’s industry outreach. Whether you are aspiring to build your business or achieve national recognition for your brand, the bfa is always on hand to provide guidance and educational events to help you work towards these goals.





Type of service Regulatory body


Year established 1977


Address 85f Park Drive, Milton Park, Abingdon, Oxfordshire OX14 4RY


Phone number 01235 820 470


Email mailroom@thebfa.org


Website thebfa.org


The Franchisor | 61


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