FRANCHISEFOCUS IN V ESTMENT: FROM £ 6 9,000
Finding fulfilment and time for family
Jeff Gosling transformed his life with an ActionCOACH franchise J
eff Gosling was 46 years old when he realised that now was the time to find a more fulfilling and
purposeful career. He’d been working for other people for over a decade and he was ready to go it alone… but maybe not completely alone. “A good friend of mine had bought a care franchise and that piqued my interest,” says Jeff. “After all my research, I got down to a shortlist of business-to-business (B2B) opportunities I thought would suit my strengths.”
Ready to get going Unsuprisingly, one of those franchises on Jeff’s shortlist was ActionCOACH, the UK’s Best B2B franchise for 2018.* He contacted its UK support team and was invited to attend its Business Excellence Forum and Awards later the same month. “Meeting other franchise partners,
employed coaches and clients at this huge business conference cemented the decision for me. I got this overwhelming feeling of teamwork and abundance – sharing of best practice and giving back to the community.” Before Jeff launched his franchise, he
completed a week of pre-training, a week at ActionCOACH University and Step-up Week at Action’s exclusive client generation centre. “By November 2017, I was ready to get going. The training had been hands-on and practical. Step-up Week gave us the opportunity to get our website live, become comfortable on the phone and speak to ActionCOACH’s sales experts about turning enquiries into meetings and then into paying clients. It gave me the sense that there is an infinite amount to learn, which is why the follow-up support is so important. “My first clients came through
networking and my existing circle of influence. In fact, most of my clients in this first year of business have come from gathering people together and building
p Jeff enjoying quality time with his family
communities for referral, whether online with LinkedIn or in person by running seminars with Action’s UK-wide strategic partners such as NatWest. My aim was to bring in one new client a month and retain those clients. “I now have 11 one-to-one clients and
an ActionCLUB of group coaching clients. When I meet a business owner for the first time, they have little idea of how to take control of their business and, therefore, their work-life balance. I enjoy seeing how my clients take steps forward with quick wins, knowing they have so many more to follow.”
Ideal work-life balance ActionCOACH encourages its franchise partners to take the 3,500 strategies and tactics guaranteed to make their clients’ businesses successful to develop their own businesses too. Jeff has been able to bring what he’s learned home to create his own ideal work-life balance. “I was used to interrupting family time to
take calls late into the evening, or staying away from home on work trips with my old job… But now, working when I should be spending time with my two sons is a thing of the past.
“I was pleased to grow my income to
over £20,000 per month in my first year and so one of my goals for my second year in business is to consistently achieve that – month in, month out. On top of that, I’ve recently started to build my own team of marketing, admin and business development part-timers as I move into phase two of building a business.”
If you’re looking for a more fulfilling career and you’re the kind of person who: A) loves learning and developing yourself; B) has enjoyed success in your career or sport; and
C) is willing to invest if they see substantial returns can be made…
...then find out more by watching the overview video at:
actioncoach.co.uk/overview. l
CONTACT ActionCOACH Business services 01284 701 648
actioncoach.co.uk/overview freedom@actioncoach.com
BUSINESSFRANCHISE.COM 77
*
actioncoach.co.uk/2018/12/05/actioncoach- crowned-the-uks-best-b2b-franchise
Investment level: £50k-£100k
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