Around the world
Victory Victory for precision
Friulinox Kitchen Masters Keeping in touch
Above: Baron guarantees speed and reliability. Below: ADS has a rich industry history
While the Covid-19 pandemic has created problems in the catering industry, some of the most visionary companies have been able to reinvent their business models to meet the new needs of the market. This is why Friulinox,
together with Food Genius Academy – a professional training school in Milan – has created Kitchen Masters, webinars focused on new catering formats. “Since the beginning [of the pandemic] we thought about how to stay close
to customers and the supply chain,” said Simone Froli, managing director, Friulinox. “We
Group. “With its long history of service to chemical distributors and foodservice operators, ADS will be able to tap into a wealth of knowledge and network of connections,” says Berti.
americandish.com
understood the web could help us show how new refrigeration technologies can support professionals in planning, preparing, storing and reaching customers. Friulinox solutions help customers make the most of business opportunities while limiting waste, implementing quality and efficiency and reducing preparation times.”
friulinox.com
Aliworld 93
For global hot pot operator Haidilao, precision is everything. “Haidilao has a higher requirement for their refrigeration needs,” explains Alvin Wang, sales supervisor at Action Sales Food Service Equipment & Supplies in Irvine, California, US. Haidilao’s specific needs stem from its core product, the hot pot, a style of cooking that goes back more than 2,000 years, to Mongolia. Haidilao serves very thinly sliced meats in its hot pot. “The meat has to be at a precise temperature when slicing,” says a spokesperson. As of summer 2020 the company had 935 restaurants around the world – 868 in China. The rest are mainly in Hong Kong, Macao and Taiwan but the company has a growing presence in the US. As Haidilao moved into the US market it was looking for a refrigeration company that could meet its unique
needs. It turned to Action Sales for advice. “I was searching for manufacturers with the specs they are looking for — pass-through glass door refrigerators and flexible temperatures for their freezers. Only Victory has such models,” says Wang. He spoke with Harry Carter,
sales representative for manufacturers’ rep firm Lund- Iorio. Victory [ULTRASPECTM Series] was the perfect solution for Haidilao. "We’ve now placed Victory units into more restaurants. The Victory team has done an outstanding job with their after- sales support,” says Carter. “Haidilao wanted that
precise temperature, so we put a special feature in [their] units called the FLEXTEMP,” explains Erica J. Motes, vice president of sales and marketing, Ali Group North America – Refrigeration Division.
victoryrefrigeration.com
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