search.noResults

search.searching

saml.title
dataCollection.invalidEmail
note.createNoteMessage

search.noResults

search.searching

orderForm.title

orderForm.productCode
orderForm.description
orderForm.quantity
orderForm.itemPrice
orderForm.price
orderForm.totalPrice
orderForm.deliveryDetails.billingAddress
orderForm.deliveryDetails.deliveryAddress
orderForm.noItems
Company insight


Natural probiotics for the health-conscious


Through its range of human-residential bifidobacteria (HRB) probiotics, Japan’s Morinaga Milk is helping to boost human health in a multitude of ways.


utrition and diet control is proactively being adopted to support digestive health, immunity and overall wellness, with purchasing decisions also being more heavily based on the provenance of products and ingredients. The Covid-19 pandemic has also shone a light on how critical it is to look after our own health – those with healthy lifestyles and strong immune systems have been far less likely to suffer with any symptoms.


N


What our food is made from, therefore, has never been more important, and consumers are scrutinising products in tremendous detail – becoming more health-conscious with time.


Recent scientific research has demonstrated that bifidobacteria – a genus from which many species are generally used as probiotic agents – have co-evolved with their respective hosts over the past 15 million years. HRB is the species of bifidobacteria that naturally resides in humans, making HRB strains ideal natural probiotics for human consumption. Morinaga Milk only focuses on these types of probiotics. The Japanese ingredient supplier began researching into HRB in the 1960s and has evolved its offering ever since. Today, the company offers a premium line of HRB probiotics that are clinically tested to promote many aspects of human


“Our probiotics are research-supported strains, with robust clinical evidence to support many aspects of health conditions in humans.”


Take probiotics, known for supporting digestive health as well as immune health, mental health, weight management and beyond – these ingredients are becoming ever more influential in people’s diets. Moreover, consumers are searching for probiotics that have scientific substantiation and proven natural qualities. They are increasingly turning to manufacturers and brands that use high- quality probiotics ingredients backed with clinical efficacy to make truly sustainable and naturally healthy product ranges.


Enter HRB


But not all probiotics are what we would regard as ‘natural’ ingredients for human consumption. This is where Morinaga Milk and its human-residential bifidobacteria (HRB) come in.


Ingredients Insight / www.ingredients-insight.com


health. Its flagship probiotic strain is B. longum BB536, which is proved to improve human health across all age groups. Backed by more than 200 scientific studies, it shows promising effects on gut and immune health, infant health and children’s health, and carries anti-infection, anti-allergy, and healthy ageing properties. The company’s second HRB strain, B.


breve M-16V, is another probiotic aimed at infant health. It is clinically proven to promote healthy growth and immune development and protect against infection and allergic disorders, even among the vulnerable premature population. B. infantis M-63 is another HRB strain targeted towards infant health. By utilising human milk oligosaccharides (HMOs), it promotes bifidobacteria


colonisation, supports health, and protects against allergic disorders. More recent studies have shown potential for its use to improve IBS- related mental states in adults. Morinaga Milk also develops an HRB strain that is specialised for weight management – B.breve B-3. It is clinically proven to promote healthy body fat composition and metabolic activity in adults.


Gaining traction with manufacturers The company’s HRB strains are a familiar fixture in the Japanese market and are gaining recognition in other countries around the world.


“Our probiotics are research-supported strains, with robust clinical evidence to support many aspects of health conditions in humans,” comments a spokesperson at Morinaga Milk. “We genuinely believe that HRB has a close connection with humans, especially infants. Studies have demonstrated the superiority of these strains on numerous physiological functions, including folate production, degradation of food-derived opioid peptides, and production of tryptophan metabolites.” On a more practical note, HRB strains have an excellent stability profile, making them a viable ingredient for manufacturers to use. Indeed, they have been successfully incorporated into several product types, including infant formula, baby food, probiotics sachets, yoghurts, oil drops, dietary supplements, chocolate, powdered formula and more. As manufacturers continue to cater to more informed consumers, probiotics such as HRB can provide a crucial point of difference in a saturated market. ●


www.morinagamilk.co.jp 37


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96