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Events


Global nutraceutical experts under one roof


Name: Vitafoods Europe 2021 Location: Palexpo, Geneva Date: 5–7 October 2021 Web: www.vitafoods.eu.com Report: Preview


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cross a week in October, Vitafoods Europe will be hosting forums, webinars, roundtables – and much more – as both online and live events, providing the industry with access to even more exclusive experiences, knowledge, and networking opportunities. The in-person event will run parallel to a virtual event that runs during 4–8 October. Over the past 22 years, Vitafoods Europe has established itself as the meeting place for the nutraceutical industry with more than 24,000 industry experts attending the show every year from more than 110 countries.


Located in Geneva, the annual show offers the perfect platform to network, learn and forge long- term collaborations within the health and nutrition industry, source innovative quality ingredients and products, discover product development solutions and meet technical experts and thought leaders.


“Vitafoods Europe serves as an international hub where we can meet customers from Europe, Asia-Pacific, the US, South America and the Middle East.”


24,000


The number of industry experts attending the show every year from more than 110 countries over the past 22 years.


Vitafoods 10


Launched in 1997 to meet the growing demands of the emerging nutraceutical industry, CEO and founder, Nick Hawker, believed there was a need for a dedicated exhibition and scientific conference to fill a gap in the market at the time. From an original exhibition of 100 exhibitors and 1,200 visitors, the event has grown dramatically, with 1,250 exhibitors and 25,000 visitors attending the last show in 2019. The annual gathering sees a truly global audience across four sectors covering the entire nutraceutical supply chain, from beginning to end. The exhibition, conference and networking events


form the perfect ecosystem for businesses to thrive and forge long-term collaborations, enrich their understanding and initiate critical conversations around the most pressing issues concerning the health and nutrition industry.


High praise from exhibitors and visitors alike “Vitafoods Europe serves as an international hub where we can meet customers from Europe, Asia- Pacific, the US, South America and the Middle East. It is a platform for knowledge and trend sourcing. Our key objective is to collect leads and there is a good balance between existing customers and new prospects, as well as distributors. Getting our message out there is also very important,” commented a spokesperson from DuPont. “Vitafoods Europe brings together the whole industry and is central to marketing plans for businesses across the globe. You simply can’t find the same concentration of quality prospects and customers at other events. Our focus at Vitafoods Europe was to bring our clean label solution, fruit- coloured capsules to market as well as demonstrate the science and innovation behind UC-II,” notes a representative and previous guest from Lonza. A spokesperson from ParkAcre commented: “Our seventh year at Vitafoods Europe was even more successful than ever. The huge attendance kept us busy throughout all three days with a record number of enquiries and business opportunities. The past Vitafoods Europe again illustrated that ParkAcre continues to increase brand awareness internationally, making us a leading VMS manufacturer and innovator in the nutraceuticals sector.”


Chris Lee, managing director at GHNN Europe added, “Vitafoods Europe has been helping companies operating in the nutraceutical sector to meet the business challenges of the day. Over


Ingredients Insight / www.ingredients-insight.com


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