water PARKs


AVERAGE CHILD AGE


10


Demographics of Water Park Guests


AVERAGE ADULT AGE


37.9 What's Changed? Te Water Park story is one of significant chutes and


ladders. Tese attractions are experiencing their third year of falling attendance, below average repeat visitation for 2017, and a three-year low in intent to visit the same Water Park, or any Water Park, this year. Water Parks are one of the few attractions not to be experiencing an all-time low in season pass ownership, and can expect a significant


increase over 2017 in attendance projection growth. Water Park guests are one of the most cheerful in the bunch,


demonstrating a three-year high in overall satisfaction, Net Promoter Score, and economic optimism.


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